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Over the past few years, the minimalist design aesthetic has taken the world by storm. From simpler website design to all-white kitchens and living rooms, people are beginning to appreciate a less cluttered, cleaner appearance in all aspects of their lives. But what is it about this design style that makes it so popular among such a large segment of the population?
Below, we’ll discuss five reasons minimalist design has become so popular. Keep reading to learn just what it is about this style that speaks to so many people!
Why is Minimalist Design So Popular?
Minimalism, whether in home decor or any other type of design, is all about cutting out the clutter to achieve a cleaner look. This type of design has become incredibly popular over the past few years, and evidence of this can be seen almost everywhere online.
From simpler websites to more neutral colors in home design, minimalism has taken over the world. But, what exactly is it about minimalism that makes it so popular?
While everybody has a different reason for incorporating minimalism into their life, there are a few direct factors that have contributed to the aesthetic’s popularity. These include:
- Less clutter
- A cleaner look
- A timeless design
- Social media popularity
- Advances in technology
Below, we’ll discuss more information on how these five factors have contributed to minimalism’s popularity today.
1. It’s Less Cluttered
One of the things people love the most about minimalist design is its signature clutter-free appearance. Our lives today are busier and more stressful than ever, and the amount of clutter we see daily may play a big role in that.
Some studies have shown that, the more clutter people have around them, the more stressed they are. Even if it’s subconsciously, we’re constantly trying to organize everything we see, and too many design elements can make this difficult.
A less cluttered design simplifies things. It may even help reduce some of the anxieties we feel on a daily basis!
2. It Has a Cleaner Look
Not only is minimalism less cluttered than other types of design, but it also has an overall cleaner look. Today, more and more people are moving towards designs that feature fewer elements, and a minimalist design is perfect for this.
When there are less elements in a space, it allows your eyes to more easily focus on the most important or interesting thing around. Overall, it makes it easy to find exactly what you’re looking for.
When you remove all the excess information and items from a space, you draw more attention to the most interesting elements. This allows you to hold the viewer’s attention without overwhelming them.
3. It’s a Timeless Aesthetic
Design trends are always changing and evolving. Sunken living rooms and macrame ruled the 1970s, while pastel colors and sequins were incredibly popular throughout the early 2000s. While all of these trends went out of style sooner or later, minimalism has remained on the scene since the 1960s.
Simplicity is always in style. While every decade did minimalism differently, the basic elements have remained the same. Minimalism is a great way to go if you’re looking for a design style that will stand the test of time.
4. It’s Popular on Social Media
Whether we realize it or not, social media has a profound effect on how we live our lives these days. It’s where we turn to find our new favorite music, TV shows, restaurants, and more!
Social media is also where many people turn to for design advice. Since the minimalism trend has become so popular among social media influencers and bloggers, we’ve seen an increase in this design style in the real world.
When you think about it, minimalism isn’t just popular among the content people post on social media. It’s also ingrained in the overall design of social media websites. While flashy graphics and bright colors were popular on MySpace, more current websites, such as Facebook and Instagram, are much more minimalistic in nature.
5. It Keeps in Line with Advances in Technology
Like social media has adopted a more minimalistic design, so have the biggest tech companies. This is true not only for their programs and web browsers, but also for their products.
Think about companies like Google and Apple. Their websites, browsers, and user interfaces all include very few design elements, focusing solely on what’s most important. This creates a more streamlined appearance, making things much more responsive.
Users have responded positively to this sleeker, cleaner appearance, inspiring many to adopt the aesthetic into their everyday lives. Less complexity means fewer problems, both in technology and in your daily routine.
What Are the Main Elements of Minimalist Design?
If you’re considering implementing a minimalistic design into some of your work, you may be wondering what the main elements of this style include. While everyone does minimalism differently, there are a few staple elements to be aware of.
The first element to consider is neutral colors. Minimalistic designs use almost no color so as not to distract from the overall feel of the space. Some popular colors in minimalistic design include:
- White
- Black
- Gray
Uniformity is important when considering colors. While a couple of “statement” elements are fine, most of your design should utilize the same color. The same goes when you’re considering textures.
Another important factor in minimalism is symmetry. All areas within the space should be balanced as far as elements go, and no one area should have more than another.
Final Thoughts
While minimalism may not be everyone’s favorite design aesthetic, there’s no denying that it is one of the most popular styles today. This can be seen almost anywhere, from how we decorate our homes to how the top tech companies design their interfaces.
Everybody appreciates minimalism for different reasons. But most of the time, people’s interest in the style stems from their desire for a cleaner, less cluttered look. There are no trendy pieces that will go out of style over the next couple of years, meaning your minimalist design will surely stand the test of time.
