How To Create a Roblox Logo For Free With Placeit

How To Create a Roblox Logo For Free With Placeit

Now that you’re ready to start taking the gaming world by storm, you first need to get your logo uploaded. For most, this can involve hiring a designer and going through iteration after iteration, but lucky for you, there’s Placeit. With Placeit, you can customize an entire logo for Roblox and have it downloaded within an hour.

But if you aren’t familiar with using Placeit or editing your designs, it can be time-consuming. To get you back in the game as quickly as possible, read our step-by-step process on how to create your Roblox logo using Placeit.

  1. Sign-Up For Free Placeit Account
  2. Find Gaming Logo Templates
  3. Choose A Template to Start With
  4. Customize Your Roblox Logo
  5. Request A Special Feature in Placeit
  6. Finish Up Your Logo
  7. Summary

» MORE: This is Why Gaming Logos are so Important

Sign-Up For Free Placeit Account

When you first go to Placeit, you’ll see everything they have to offer with no restrictions, and you don’t technically need an account to customize and download your logo.

But, if you want to do some browsing and experiment with different kinds of logos, save your favorites, and reference them at a later time, then it’s a smart idea to go ahead and sign up for a free account.

To do this, follow the steps below:

  1. Click on the “Free Account” option
  2. Fill out your information
  3. Click on the “Sign Up” button when you’re finished.

You should be automatically logged in, and you will see your username at the top right-hand corner of the screen. Now you’ll be able to track all of the logos you make as well as any templates you want to use as a base to work from.

You don’t need to upgrade to a paid account to customize and create your logo. Placeit offers both free and paid templates to choose from.

» MORE: A Guide To Creating A Gaming YouTube Channel Logo

Find Gaming Logo Templates

When you log into Placeit for the first time, you will see their homepage that has many different examples of graphics and designs as well as numerous templates for different purposes. 

Instead of starting your logo from scratch and needing to come up with everything yourself, begin using one of the pre-built templates that Placeit provides to create your gaming logo.

Using your mouse, roll over the “Gaming” menu option at the top of the screen and click on the “Logos” text. This will redirect you to the landing page for gaming logos, where you can now choose between the hundreds of options before you.

Another option would be to use the search feature at the top of the screen. You can type in “Roblox” where it says “Search Templates,” and you will see pre-built templates for Roblox specific graphics.

There will not be nearly as many templates to choose from if you want to search for “Roblox” but they will be highly specific for what you are looking for.

» MORE: The Power Of Symmetry: 13 Lessons From Famous Logos

Choose A Template to Start With

Before you pick a logo template and start customizing it, you can test some of these thumbnails with your team name and different graphics.

If you used the search bar to find Roblox-specific templates, then you will want to click on one of the templates before adding your name. Otherwise, all the graphics will change, and you will need to fix this on the customization screen.

At the top of the page, there is a field for you to enter your team name. Once you’ve filled out your name, go ahead, and click “apply.” You should see every logo begin to change, one by one, to include the team name that you entered.

If you don’t have a team name just quite yet, what you can do is type in some keywords of what you are looking for. When you enter in your keywords, Placeit will automatically find graphics that match up with the keywords you’ve entered.

You can always change the graphic at a later time, so you don’t have to feel married to the template you choose.

Since you are creating your logo specifically for Roblox, you probably have an aesthetic you are trying to accomplish from other logos you’ve seen on the site.

To find specific examples of pre-built Roblox logos, follow the steps below;

  1. Click on the dropdown that says “Gaming (All)”
  2. Click on the “Gaming” option
  3. Click on “Roblox” to see all of the pre-built templates for that specific game.

If you click on the “Choose Graphic” dropdown you can browse through the list of graphics Placeit provides and test out different looks for your Roblox logo. Similar to when you entered your team name, the graphic will automatically change in the thumbnails after you select an option.

As you’re looking through the templates for the right one, you can click on the heart icon in the top right of the picture to save your favorites and come back to them at a later time.

When you’re ready, go ahead and click on the template you want to use, and you will be redirected to the customizing page.

» MORE: A Guide to Choosing the Best Colors for Your Logo

Now that you’ve selected the template you want, it’s time to customize it to include your team’s colors and change out anything you don’t like.

Customize Logo Text

On the left-hand side of the screen, you will see options for changing out the text on the logo. You should have already added your team name into the step before this but if you want to try some alternative names, now is your chance to do so.

Click on the text and fill in the team name you want to try out. When you are finished, you don’t even need to click on anything, and you will see the text automatically updated in the logo itself.

Some of the logos will come with additional text underneath your team name for a small slogan or maybe your name. If you don’t want this option, all you have to do is click on the eye icon at the left of the text field, and you will see the text removed from your logo. Click on the eye icon again to add the text back in.

Customize Logo Colors and Font Style

This area also has options to switch out the font style and font color. Clicking on the font name will drop down a list of other font options you can choose from. There are stars next to each font, that if you click on them, they will add these fonts to your “Saved” section.

If you aren’t seeing the fonts you want in the suggested dropdown area, go ahead and click on the “More Fonts” button. This will display a box that has every single font in Placeit for you to choose from. Select the “View All” link, and it will show an example of what each font actually looks like. Again, you can click on the star icon, and it will save the font for you.

In the color dropdown, there is a pre-selected range of colors you can choose from. But if you aren’t finding what you want, you can click on the “More” button in the bottom right, and it will let you customize the color to any gradient you want. You can even type in your color code if you know exactly which color you want.

Any changes you make to the logo in this customization screen will be automatically updated and should appear within seconds of the change being made.

Customize Your Graphic Colors

The right-hand side of the screen has even more customization options. At the top, you will see color options for the main elements on the page like the background, text gradients, accent colors, and more.

Just like the font color options, you can choose from a pre-selected range of colors, but if you aren’t finding the one you want, then click on the “More” button and create your color. The same process can be done with any color options while you are customizing your gaming logo.

Change Out Your Graphic

Below the color changes are options to change out the graphic. You can scroll down the options that Placeit shows you, and it will continue to populate new choices for you to pick from until there is something you like.

Or, you can type in “Roblox” here and see all the lego-styled graphics that Placeit has added to their library if you are looking to remain closer to the overall style of Roblox. There’s even a tiny option at the end of the list that you can click on to allow you to message Placeit and let them know about graphics you want but are not seeing.

Sometimes your logo will include a badge, which is basically a background for your graphic. You can change the shape, but the default is usually a circle. You will be able to change the shape and also the color of the badge if your logo includes it.

Otherwise, you will just see an option to change the actual background’s color. You can upload a picture here if you want, but I recommend sticking with a solid color for consistency and visibility.

Pro Tip: Once you change any element of your logo, you have to use the “back” button on your browser to “undo” a change.

» MORE: The Ultimate List of The Best Online Design Makers

Request A Special Feature in Placeit

Just like in the graphic section, at the bottom of your logo is a request feature for sending Placeit ideas on graphics, templates, content, and other features you feel would be useful for the platform.

When you click on the request features button, you will actually be able to see a list of all the requested features other users have made on the platform. Instead of creating a brand new request, search for the feature you are interested in to see if someone else has already submitted this feature.

This is important because the more votes a specific feature request gets, the higher priority Placeit will give for trying to implement this feature for users as soon as possible.

There is a content request section where you can make suggestions on the types of templates or graphics beings used. There is also a feature request section where you can send a special request to Placeit for more editing options like transparency for backgrounds or layered designs.

Clicking into each request will also show you comments for that request so you can communicate with the community about what issues you are having or why you agree with the post.

» MORE: Is Fiverr a Good Place to Have a Logo Designed?

Once you’re done editing and customizing your logo, it’s time to get it into your Roblox.

At the top of the right-hand side of your screen, you will see several options, including download, save a draft, favorite, and share.

Save Your Logo Draft

You will want to make sure that you are clicking on the save draft button all throughout your customization process. Since edits are not saved automatically as they would be in a Google Doc, you want to click on the save draft option so that your work doesn’t go unsaved if there is a glitch on the platform for any reason. Saving the draft will ensure that you always have a backup ready in case something goes awry.

Add To Your Favorites

If you like this logo but still want to continue making edits and experimenting with different styles then click on the “Favorite” option, and you will always be able to reference this logo when trying out new ones for your gaming team.

You can view all of your favorites by moving your mouse over your account name and clicking on the “My Favorites” section.

Share Your Logo Online

I recommend using the share option for your logo if you want some additional feedback or if you want to show off to fellow Roblox users just how awesome your logo really is.

When you click the share button, you’ll see options to share your logo on:

  • Facebook
  • Twitter
  • Pinterest
  • LinkedIn.

Placeit automatically populates a URL for you so that you can easily copy and paste it to your friends.

When anyone clicks on this link, they will be directed to a page that has a picture of your logo with nothing else surrounding it. They won’t be able to edit the logo in any way; this is just an opportunity for them to be able to see it.

When clicking on the download option, you are presented with three different choices. You can either purchase the logo for a one-time fee, you can opt-in to a monthly subscription, or you can pay for full annual payment. If you chose a free template to edit, then downloading will be free with no strings attached.

The one-time fee is actually much more expensive than purchasing a monthly subscription. Placeit is trying to make this option seem extremely expensive because they want you to purchase their monthly subscription.

But, if you have no real reason to continue using the platform and your whole purpose was to build this logo, it might make more sense to pay the one-time fee.

With the monthly option, you will unlimited access to all of Placeit’s templates in any style you want. You’ll also have access to their mockups, social templates, and more.

You can cancel your account at any time, but you will still have unlimited downloading access to the platform for the entire month you paid for. So if you are in the middle of a billing month and decide to cancel, you can still use Placeit for the remainder of that month.

The annual subscription works pretty much the same, but you are saving yourself a significant amount of money by paying for the entire year in advance. If you plan on using this template maker for a number of other projects, this is going to be your best bet.

Just like the monthly option, you can cancel at any time, but you will still have access to the remainder of the year that you already paid for.

Pro Tip: Placeit also offers an additional 15% off any plan with this coupon.

» MORE: 41 Hidden Messages In Famous Logos

Summary

Creating a high-quality logo for your Roblox gaming team doesn’t have to require tons of money or hiring fancy designers who take weeks to get you a finished product. It can be as easy as heading to Placeit, picking out the template you need, and customizing it to your wants.

Once you learn the platform by reading this article, you could get it all done in a matter of minutes. After you’re all done, share it with your community to get their feedback and make any suggested changes so that it’s absolutely perfect for your next Roblox gaming session.

These Are the Golden Rules of Logo Design

Logos are an important part of business marketing. They are a reflection of your business and a way to attract customers. However, logo design can be daunting. If you are not a graphic designer, you may have no idea where to begin

Think of the big company logos: Nike, McDonald’s, NBC, Apple, etc. Their logos meet all these requirements and are known around the world.Follow these golden rules, and you will be able to design a logo that works for your brand and your business.

Luckily, there are five golden rules of logo design:

  • The logo should represent the business
  • Make it simple
  • Must be easily reproducible in different color schemes 
  • Should be scalable 
  • The logo should be artistically balanced

What Are the Golden Rules of Logo Design?

The best way to approach logo design is to create a checklist of the rules to make sure you are following them. Below are more details on each rule to help guide you as you work through the process.

How Do You Make Your Logo Reflect Your Business?

It might seem like an impossible task, to represent your entire business in one graphic. Key things to think about when planning your design are originality, demonstrating who you are as a business, and highlighting the things your company does best.

  • It is original: The most important thing you want to make sure of when designing a logo is originality. The last thing you want is for customers to confuse your business with another one because your logos are similar. Standing out in a crowd is the purpose of a well-designed logo.
  • It demonstrates who you are: You also want to make sure that your logo reflects the services your business delivers. The United States Postal Service logo features an eagle moving through the air. This demonstrates two things about the USPS: the fact that it is an American institution and that it is fast. These are things that customers expect when using the USPS.
  • It highlights what you do best: Think about your business. What do you want prospective customers to know about you? Is it the product you sell? Maybe your speed? How about your attention to detail? There are ways to include these characteristics in your logo and to show the world what you are about. 

How Do You Make Your Logo Simple?

Every graphic designer will tell you that the most important thing to remember when designing a logo is to keep it simple. A simple, uncluttered logo will be memorable and easy to recognize. If you try to include too many elements, it can be hard to focus on the message you are trying to convey with your logo. If you need help in this department, try using a logo design template to create your logo.

Simple designs are also easier to reproduce in different sizes and different scales, which is critical when you consider where you will be placing the logo. So remember, don’t put anything in the logo that you feel distracts from the core message that you are trying to convey.

Make a draft of your logo and look at it critically. Does it need all of the elements that are there? Is it too busy? Compare it to logos from other companies and see how it is similar and how it is different and make changes from there.

Does Your Logo Look Good in Color and in Black and White?

Color is a key design element and something you shouldn’t overlook when designing a logo. But you need to consider more than just what colors you like.

  • Where is your logo being displayed? You might be imagining your logo in glorious technicolor, printed on flyers, t-shirts, and your website. But you should consider where else you will be printing it. If you are planning to advertise in a newspaper, chances are that your advertisement will be in black and white, not color. You want to make sure that your design is clear and easy to see when it is only in black and white. 
  • What is your budget? Another thing to consider when planning the colors of your logo is cost. The more colors you print, the more expensive it will be. Do you have rainbow dreams but a two-color budget? Stick to planning around those two colors from the start to avoid having to adjust it at a later point.

Will Your Logo Look Good Big and Small?

As we discussed when talking about making your logo design simple, you must consider if your logo will look good, both big and small, in a variety of mediums. Chances are your logo will be on different materials, and you want to make sure that it will be recognizable, whether it is on the side of a building or on a business card.

How Do You Balance Your Logo Artistically?

Why is balance important? You want your logo to be eye-catching for the right reasons. If one part of the logo overpowers another part, it can distract from your logo’s purpose.

Things to consider when you are designing your logo:

  • Symmetry: When something is off balance, from a painting to a building, it can be distracting and off-putting. This is not what you want for your logo. All sections of the logo should work in harmony.
  • Color: Some colors are easier to read and see than others. Black on white is good. Yellow on pink, not so much. The point of the logo is to be easily seen. If potential customers can’t read your logo, they are going to pass you by. (Here’s a Guide For Choosing The Best Color For Your Logo.)
  • Line Density: If the lines in your logo are too thin, they can fade into the background. If they are too thick, they can blend together. Line density is especially important when thinking about scalability. A thick line might look great on a bag, but when it’s on a business card, it could look like a blob.
  • Shape: Just like symmetry, you need to think about what shape works best for your logo. If you are using a business name, you might want to have a rectangle or square. If it is purely graphic, like the Starbucks logo, it could look great as a circle. Remember to stick with the simplicity rule. An odd shape can distract from the actual logo, and you can miss out on clients.
  • Trendiness: You want your logo to stand the test of time. Although big companies will, from time to time, evaluate and redesign their logos, you may not have the resources to do that. Take a look at what characteristics other logos have that make them seem timeless and try to mimic them.

Common Mistakes To Avoid

We have just given you the rules for logo design. But what should you avoid doing?

  • Making the logo too complex: Too many elements or words can make it hard to focus on the logo and put off customers.
  • Choosing the wrong fonts: Some fonts are harder to read than others. You want to make your logo as clear as possible.
  • Using too many fonts: Using too many fonts can look childish and unprofessional.
  • Copying other companies’ designs: You can be inspired by other logos, but you want customers to know they’re looking at your logo, not another company’s.
  • Using stock art: You don’t want to run the risk of another logo using the same image

How Do You Get Started With Your Logo Design?

You’ve read the rules, and you’re ready to begin. But where to start? Here are a few suggestions to get you going:

  • Brainstorm what you want include in your logo
  • Come up with a story that you want to tell with your logo.
  • Take a look at what elements you like about other logos
  • Decide what color scheme you want to go with
  • Hire a professional or use a logo design template

And remember, logo design is not a race to the finish. You want to take your time and make sure that you fulfill each of the golden rules. Create multiple drafts of your logo and get feedback from your friends and family. If you find yourself stuck at a particular step in the logo design process, go back to the golden rules and see what you can do to make your logo perfect.

Your logo is something that you are going to have for a long time, and you need to make sure that it is exactly what you want. Make it easy for customers to find you. They will notice you because of your logo and stay because of your service. It’s amazing to think that a small graphic can be responsible for that!

A Complete Guide to Copyrighting or Trademarking Your Logo

If you are in the early stages of starting a business or other organization, one early step may be to create a logo. And once you’ve designed the logo, you will want to ensure that it will remain unique to your organization. The best way to ensure this is to get your logo trademarked and copyrighted.

Logos, and other branding elements, can be both trademarked and copyrighted by their original creators to protect them by submitting an application to the U.S. Patent and Trademark Office or the U.S. Copyright Office. 

Trademarks and copyrights are slightly different protections that require somewhat different processes. You’ll need to evaluate your organization and its circumstances to figure out which protections you want to pursue for your logo.

What Is the Difference Between a Copyright and a Trademark?

While we sometimes use these words interchangeably in casual contexts, there is actually a difference between a copyright and a trademark. Both protect intellectual property from theft or replication, but they cover different types of items.

  • Copyright applies to “fixed” works such as pieces of music, art, literature, or other creations of intellectual property.
  • A trademark, on the other hand, offers protection for “words, names, symbols, sounds or colors that distinguish goods and services from those manufactured or sold by others and to indicate the source of the goods,” according to the United States Patent and Trademark Office.

In other words, copyrights protect artifacts or particular objects, while a trademark protects an organization’s branding, such as their logos, colors, sounds, and other signature elements that distinguish them from their competitors and make them recognizable. 

Since a logo is an element of branding, a trademark is the most common protection to protect it from theft or replication.

Can Logos Be Copyrighted and Trademarked?  

While trademarks are typically associated with logos, they can actually be copyrighted in addition to being trademarked. The reason why some organizations do this is the scope of the coverage provided. Because copyright applies protections to a broader range of situations, many larger organizations will opt to add the additional protection of copyright to their logo, in addition to the trademark.

While a trademark is limited to protecting the use of a logo that can be proven to cause confusion within a particular company’s chosen market, copyright offers protection to almost any case of copying or replication that is not authorized, even if it does not have a direct impact on a company’s operations or market success.

In other words, copyrighting your logo can give you protection against anyone using your logo for any purposes without authorization, whether it is a competitor using it or a close variation of your logo, or any other organization or party using it for any other purpose. Thus, while logos for most squarely under the category of trademarks, they can also be copyrighted if you want to offer them even more legal protection.

Is It a Good Idea to Get My Logo Trademarked?

Trademarking of logos is beneficial not only for the organizations that make those logos but also for consumers.

Countless organizations in the world offer endless different services. Some of these corporations have similar names or use similar elements in their logos and design. Companies employ distinctive branding elements to set their products apart and make them recognizable visually. This helps the consumer keep various products and organizations straight and remember particular products they frequently buy.

In fact, many regular consumers of particular products may not even know the brand name that they regularly buy, but know it by its logo and the font and other design elements used in its packaging.

For this reason, branding is a significant part of the American consumer market. Giving your branding and logo the extra legal protection of a trademark ensures that you will be able to keep that branding and the unique visual look and identification of your product.

Can Logos Be Stolen/Replicated If It Is Not Trademarked?

Even without a trademark, you have the rights to any original logo you create as soon as you make it. As with any work of art, writing, etc., your creation is your property, and you have the rights to it according to what is known as “common law.”

Common law protections offer your logo protections and recourse if someone steals or too closely replicates your designs. For this reason, it’s not absolutely essential to get a trademark to protect your logo’s individuality.

If your logo is unregistered and someone steals or too closely replicates it, you will be able to take them to court over the theft. You will need to prove that you were the original creator of the logo and that they copied it. Unfortunately, you will have to face the legal costs of pursuing this yourself (often a complicated process). Additionally, you may not receive any compensation from the organization that took your logo.

However, you can rest assured that, if the legal system functions as it should, you will have the power to get another organization to stop using the logo you created and designed, should any organization try.

Is Trademarking Your Logo Worth It?

Even though common law does offer some protection over logos, there are many additional benefits to trademarking your logo. These benefits primarily have to do with efficiency in handling instances of theft or replication.

A few of the additional benefits of a registered trademark on your logo are:

  • The automatic enforcement of the trademark in all 50 U.S. states (Common law protection applies only to the area in which a particular logo is used and may be difficult to enforce across state lines.)
  • The right to sue for damages after a trademark is violated and to receive compensation for lost profits
  • Reimbursement of legal fees accrued while seeking to deal with an instance of infringement
  • Clear, public notice of your ownership of your logo, which will help to discourage theft of your logo to begin with
  • Listing of your logo in the online databases of the U.S. Patent and Trademark Offices, which will also discourage theft and make the enforcement of your ownership simpler and more straightforward
  • Use of the federal registration symbol (®) next to your logo, which will signal the legal protection your logo has and further discourage theft or replication of the logo
  • The burden of proving that the logo is yours is not a factor in a case defending a trademarked logo, as it is in a common law case; your ownership of the logo is officially and legally proven ahead of time

Common law gives you the rights to your logo automatically. You would have the right to get an organization to stop using a replication of your logo based on those legal protections if you proved that you were the original creator of the logo. 

However, based on common law alone, this could be an expensive and complicated process, especially if the litigation goes across state lines and deals with multiple courts and power structures.

The cost of getting registered trademark status for your logo is around $275 for an initial application, plus around an additional $400 (depending on various factors of your organization) every ten years that you wish to renew the trademark. You will have to determine for your own organization whether these rates are worth the additional protection they afford your organization’s branding. 

The nationally streamlined organization and enforcement of the U.S. Patent and Trademark Office, as well as the built-in ability to receive compensation for both lost revenue and legal fees, makes trademarking your logo likely a worthwhile decision, even though it is already protected by common law.

How to Get Logos Trademarked

If you decide that it is worth getting your logo trademarked, the process is a relatively simple one. Many organizations can complete the online process in a little over an hour.

Take the following steps to register your trademark online:

  1. Visit the U.S. Patent and Trademark Office website.
  2. View the online trademark application using the Trademark Electronic Application System (TEAS).
  3. Select an application level:
    • A TEAS Plus application, which costs $225 but requires you to provide more complete and detailed information
    • Or a TEAS Standard application, which costs $275 but requires less detailed information and descriptions
  4. Fill out the initial application forms with your organization’s information, and submit the forms and all other related documents electronically. The following will need to be included with your application:
    • A drawing of the logo, in color (if applicable), in precisely the form that your organization will use it
    • The personal information of the logo’s owner, including name, address, and email address
    • Information about the product or company that the logo is connected with and the goods and services that it provides (if applicable)
    • Proof that the logo is being actively used or will be actively used on the product or by the organization
    • The filing fees
    • The signature of the logo’s owner
  5. Apply for a filing date to ensure that the date of your request to trademark a logo is clearly recorded, preventing any confusion with a possible competitor also submitting the same logo subsequently.
  6. Wait for your trademark to be processed.
  7. If there are any issues with your application, you will receive a Notification of Office Action and will need to fill out additional forms before your trademark can be approved.
  8. Once approved, your trademark will be publicly printed in the Official Gazette of the U.S. Patent and Trademark Office. This weekly publication is meant to provide a public opportunity for anyone to challenge your claim to the trademark.
  9. Suppose no one challenges your claim to your logo within 3 months of its publication in the Gazette. In that case, the Trademark Office will officially approve your trademark and will issue you the certificate of registration for your new registered trademark.

If you have more questions about the process of trademarking your logo, you can check out this Q&A from the U.S. Patent and Trademark Office.

How Long Does the Trademark Process Take?

The total length of the trademarking process can depend on several factors. Generally, the entire process from start to finish takes somewhere between 13 and 18 months.

Here are the steps of the application process after the initial application is submitted and their general duration:

  • U.S. Patent and Trademark Office reviews the application: 4 to 6 months
  • Responding to Office Action period (if there are any issues with your application): 6 months
  • Publication period in the Gazette: 3 months
  • Official approval and Certificate of Registration: 2 to 3 months

As you can see from these numbers, there is a possibility that your application could go through slightly more quickly if all goes perfectly. However, the realistic estimate of the time you are most likely to see is 13 to 18 months, from your initial application to the time of official trademark registration.

Common Mistakes to Avoid When Trademarking Your Logo

When filing your initial trademark paperwork for sending in documents for a 10-year update, making a mistake in the application can cause months and months of delays to your trademark or renewal.

For that reason, it’s essential to pay careful attention to the accuracy of your application. Here are a few common mistakes in trademark applications that you should be careful to avoid:

Not Providing Accurate Owner Information

You may think that listing the trademark information under any executive in your company is okay. However, the logo’s specific current owner (one person) must be listed as the owner in your application or renewal documents.

This owner will be the original creator of the logo, or whoever the logo’s rights were sold to. If this changes over the course of ten years, be sure to update all of the owner’s information in your renewal application.

If the proper owner is not accurately listed in the documents you submit, your renewal application or original application could be rejected.

Not Updating Information About Goods and Services Accurately

Part of the trademark application and renewal process is listing the various goods and services your organization provides.

Accuracy really is important when filling out this information about your organization in application or renewal forms. These mistakes can often be made when submitting renewal documents.

A lot will likely change about your organization over the course of 10 years, so be sure to review the various goods or services you’ve listed in your registration documents and make any needed changes before submitting your renewal. This process takes a little bit of time, but it can save you a ton of hassle in the future when your renewal application could be challenged for the inaccuracy of services listed.

Not Updating Other Changes to Your Organization

Be sure to keep in mind that the following changes also need to be communicated to the U.S. Patent and Trademark Office when renewing the trademark for your logo:

  • Change in ownership of a trademark
  • A business’s change of name
  • A business’s change of address
  • Change in ownership of the business

Make a checklist of all of this information and review it every ten years to ensure that any of these changes have been updated accurately in your renewal application. This will ensure that your application is accepted and the process goes smoothly and that you don’t risk temporarily losing your trademark over a mistake.

How Long Does a Trademark Last?

Unfortunately, it is not quite as simple as trademarking your logo once and then forgetting about it. Because of how the trademark office is organized, each trademark registration will expire after ten years. However, post-registration maintenance, or the process of updating and renewing a registered trademark every ten years, is fairly simple and straightforward.

Here are the steps to maintaining a registered trademark after it is acquired:

  • 5 to 6 years after registration: File a “Declaration of Use,” which basically lets the Patent and Trademark Office know that you are still using the logo in connection with your business or organization, or explains why you are not currently using it, and expresses a desire to continue with the trademark in the future.
    • This only needs to be done in the first 10-year period, directly after registering your trademark.
  • 9 to 10 years after registration, and every ten years following: File both another “Declaration of Use” and an “Application for Renewal” of your logo’s trademark. Following this, these two forms only need to be submitted once every ten years to maintain your logo’s registered trademark.

If you keep up to date with these renewal steps and deadlines, then you will be able to maintain your copyright. If you miss a deadline, there is a six month grace period for a small fee. However, you won’t want to wait longer than that, as a missed renewal deadline will result in having to start the application process all over again.

How to Get Logos Copyrighted

As mentioned earlier, some organizations opt to get a copyright for their logo in addition to their trademark. While a logo falls into the category of “branding” and thus can receive a trademark, it can also qualify for copyright under the “original artwork” category.

Note: As funny as it might sound, your logo will have to qualify for a certain level of “creativity” to be considered for copyright protection. A basic logo may not be eligible.

Copyrighting a logo is far less common than trademarking it, but you may decide to pursue copyright as well as a trademark if:

  • Your logo is exceptionally creative and artistic, and you want to give it protection as a work of art as well as a piece of branding.
  • You want to control how your logo is used, published, and distributed in any instance, not just by other companies in their branding.
  • You simply want an extra level of protection as a safeguard against intellectual theft.

If you are interested in the extra protection copyright can offer your logo, follow these steps to apply for it:

  1. Take a moment to research the U.S. Copyright Office website and its databases to ensure that your new logo is really unique.
  2. Fill out an application to register for a copyright for your logo through the “Electronic Copyright Office” portal. (While paper applications are available, an online application is less expensive and will be processed more quickly.)
  3. Pay the registration fee for your copyright (only $39 for a logo) through an electronic form of payment such as a credit card or direct deposit from your account.
  4. Wait for the confirmation from the copyright office.

The cost for copyrighting a logo is much less expensive than trademarking one, averaging between $35 and $80, depending on whether you pay online or by mail, and on various other aspects of your organization.

The copyrighting process also typically takes less time than the process of trademarking your logo. Once you have filed your copyright application, you can expect to hear back from the U.S. Copyright Office within around three months.

Copyrights also do not have to be regularly renewed in the same way that trademarks do, although a copyright period does expire eventually. The term of a copyright depends on the type of work. For a logo created after 1978, which qualifies as an “artwork,” copyright protection will last for the entire life of the logo’s creator and 70 additional years after their death. After that, copyright protections will no longer apply, and it cannot be renewed.

Just like any artwork, your logo will become a part of the public domain after this period. However, you can still continue to renew your trademark protection after this time, maintaining protection against any commercial use of the logo by competitors or other businesses or products.

What Happens If a Logo Trademark or Copyright Is Violated?

So, you’ve done everything right and trademarked or copyrighted your logo, or both. But what steps do you actually take if you find that someone has stolen or replicated your logo?

The process for challenging an infringement of your rights to your logo is slightly different, whether you are challenging it based on a trademark or copyright. Here are the steps to take in each instance:

Responding to a Trademark Violation

Suppose you discover that another organization or product is infringing upon your trademark logo by replicating it too closely, or copying your branding directly. In that case, it is essential to follow the proper protocol when addressing the infringement.

  1. The first step is to contact a trademark lawyer and let them know the entire situation.
  2. Your lawyer will then likely help you to craft a cease and desist letter, which will be delivered to the offending party or organization. This letter will specify your logo’s particular infringement and give a clear record of your logo’s status as an official trademark.

Ideally, after this letter is received, the infringement can be settled out of court between your lawyer and the other party’s lawyer. With your lawyer’s help, you will have to determine what you will be willing to settle for, whether it is a particular amount of compensation or simply that the other party or organization stops using the logo altogether.

If the other party refuses to stop using the logo, claims true ownership of it, or refuses to make the payments that you are demanding in compensation for their use of your logo, then the case may need to be settled in court. As trademark registration offers you protection over the commercial “damages” caused by another organization using your logo, you can expect to receive this compensation if you take the other party to court.

In most cases, under trademark law, you can also expect the other party to have to pay your legal fees if it is proven that they have violated your trademark.

Suppose the court case is resolved in your favor. In that case, you can expect the other organization or party to be ordered to stop using the logo, to have to destroy or forfeit any items that still bear the logo, and to have to hand over their profits earned in direct connection with their use of the logo, in addition to paying your company’s damages.

Responding to a Copyright Violation

If you decide to pursue a copyright violation of your logo, the process will look quite similar. Your first step will be to find a copyright lawyer to help you with your case. With the help of this lawyer, you may be able to settle the infringement out of court with the offending party. More frequently, however, the copyright violation will need to be pursued in federal court.

Suppose it is proven that your copyright has been violated. In that case, the offending party will be ordered to pay you statutory damages, a fee which can range from hundreds of dollars to hundreds of thousands of dollars, depending on the circumstances and whether the infringement was deliberate.

Conclusion

In conclusion, the protection of trademark and copyright over your logo can be a huge asset to your organization. You will need to determine what protections you need and how much they are worth to you.

Once you have made your decision, the process of filing for a copyright or trademark is relatively straightforward. With these protections in hand, you will have peace of mind about keeping your organization’s strong branding all to yourself!

Vector Logo vs. Raster Logo vs. JPEG: Why Does it Matter

Whether you are a business owner, a creative freelancer, or in need of new branding, you will require a logo. The details of logo development are more complex than meets the eye, and the incorrect file type or resolution can leave your logo a blurry, unusable mess.

Vector Logo vs. Raster Logo Vs. JPEG – Why does the format matter? Vectors will hands-down be the best file type for logo design; however, you will likely require a rasterized logo as well for digital compatibility and web optimization. JPEGs are a type of Raster logo.

Managing your brand brings all sorts of challenges that can become confusing when you are gambling with file types. Put your best foot forward and avoid all of the expensive reprints on your blurry merchandise, unreadable logo design, and impending failure in your digital marketing strategy. Use this comprehensive guide to understand the ins and outs of file types, why it matters, as well as our ultimate expertise on logo design and making a great logo!

Vector Logo vs. Raster Logo vs. JPEG- Why Does it Matter

Don’t feel bad for being initially overwhelmed. Training in graphic and marketing production takes years of education to gain the necessary expertise to avoid rookie mistakes.

As a fundamental overview of what this guide will encompass in detail, here is a look at the essential highlights:

Vector Raster JPEG
What is it? A file type that is more adaptable to change, ideal for a logo designA file type that is more detailed but less scalable, ideal for webA type of Raster File
File Types ESP

PDF

AI

SVG
JPEG

GIF

PNG

TIF
Why is it Used for? Logos

Charts

Illustrations

Printed icons
Output files

Web Graphics

Photography & Screen icons

Digital Optimization
Advantages The best for logos

Smaller

More flexible

More scalable
More Detail

More complex

More compatible because those without graphic design software can still access, download, and transfer raster files
Disadvantages Not as detailed as Raster

Not as compatible and transferable for everyone to download
Blurry for text

Blurry when enlarged

Larger file size

What you should understand about each is that:

You will need Vector files for:

  • Your proper logo
  • Large-scale printing
  • Small-scale printing
  • Any text clarity (will be blurrier as a raster, especially if you attempt to enlarge it)
  • Sending to your graphic designers, printers, and those that create merchandise or products with your logo on it
  • Professionals that will have graphics-related software downloaded (therefore, able to access your vector file; whereas non-graphic professionals may not have the software to download your Vector)
  • Overall marketing and branding with a high-quality logo type (vector being your best option)

You will need Raster files for:

  • Your digital logo
  • Your website
  • All digital platforms including social media and any paid for promotion
  • The highest form of detail
  • General compatibility and transferability (with JPEG being the most commonly sent file).

Since JPEGs are a form of raster file, they will matter and be needed for the same reasons listed. 

The Important Points

Before we dive into the details that create each of these file types, it is essential to understand some beginning foundation. The key takeaways to absorb are:

  • Vectors are scalable lines, while rasters are pixelated dots.
  • If you want the most professional look, you will need both file types. This will assist your brand in successfully creating a logo that is optimized for both print and digital formats.
  • Regarding file transferring, a person that does not own graphic software such as Adobe Illustrator could download a raster file; however, a person that does not own the correct graphic software could not download a vector.
  • You can tell if a file is a raster by zooming in on it and seeing jagged pixels – which is why a raster will not be the best choice for logos.
  • You can still print and use digital branding with Vector alone.
  • You can create raster files through vector files.

If You Had to Choose One?

When asked which file is the best, an expert will tell you without a doubt – Vector. There is a reason it is selected by professionals and not accessible to those that do not own graphic design software.

The main cases of what you will see happen are either:

  • If someone works with you on a casual level and they do not possess any prior knowledge of the graphic design industry, they will likely send you a copy of their logo as a raster (not even realizing it).
  • If you are working with printers, designers, creative vendors, or developers, they will send you a vector file (while realizing it with intention, knowing that vectors are the best file type).

If only creating one form of logo, you will need the vector file as this is the best type for a logo design.

We recommend creating both a vector and a rasterized image to have the proper file types for all of your versatile reproduction methods.

Although Vector is the best, you will still need both because:

  • The world is digital.
  • You will need a digitally-optimized logo for your website, social accounts, and easy compatibility.
  • Not everyone you send it to will have Adobe Illustrator, meaning if it’s only Vector, they can’t access it.

Nevertheless, if you are being forced to select a single file type, the Vector is 100% the direction you must follow for success. When dealing in the world of external printing vendors and professionals, vectors will be the standard.

Vector Logo File Types

To understand the complex world of vector file types, what you need to understand about vectors are:

  • Vector files are comprised of dots that have been mathematically scaled through an algorithm of points that create the image. These make Xs and Ys on a graph.
  • These points connect themselves through closely-knit lines and arcs, by which the designer can scale the image and reduce the curves (also known as paths).
  • The paths can be scaled to be smaller or larger, and it will not influence or compromise the integrity of the logo design.

Vector files are created in:

  • Adobe Illustrator
  • Adobe InDesign
  • Sketch

Programs such as Adobe Photoshop are raster-based and will not be capable of producing vectors.

What are Vectors Used for?

Vectors are used for the most professional printing means. You will require a vector for:

  • Your logo or insignia
  • Any printed advertising
  • Merchandise, products, and apparel
  • Letterhead
  • Banner printing
  • Books
  • Magazine advertising
  • Billboards
  • Newspaper advertising
  • Directory advertising (such as Yellow Pages or printed ads)
  • Brochures
  • Flyers and leaflets
  • Handouts and point-of-sale advertising
  • Postcards and direct mail advertising
  • When you digitally need large letters
  • Corporate jet logos
  • Bus ads
  • Even when you need high-resolution digital files (such as in Clip Art)

Types of Vector Files

You will be able to tell if the file is a vector because it’s file name will be followed by one of these initials:

  • AI
  • ESP
  • PDF
  • SVG

To understand these in-depth:

Adobe Illustrator File (Al)

This file type is created using the software it is titled after, Adobe Illustrator. This creates a raw vector which is then able to be edited into other files, such as a raster. This will be the most commonly-used file type for professionals within the branding and marketing industry.

Encapsulated PostScript (EPS)

ESPs are ideal when you are printing large-scale projects. You can still create this within Adobe Illustrator or illustration software programs like Coral Draw.

The reason that professionals are drawn to ESPs are:

  • They are small
  • Do not take up large amounts of resolution, bandwidth, or computer storage
  • Easily scalable
  • Easily editable
  • They are more compatible than Al files – able to be accessed if the receiver owns Microsoft Word
  • Considered one of the most universal vectors

Portable Document Format (PDF)

As another software program developed by Adobe Creative Suite, Acrobat is the program in which you will access your PDF files.

These will not be ideal for logos because they are more like a document or sheet of paper. They are flat and most popularly utilized for logos as the designers are showing drafts, not finished products. PDFs can also be raster files, but you will select that specification as you save.

You will still want a copy of your logo on PDF because:

  • It is compatible and transferrable – viewable regardless of your software, hardware, or OS
  • It is a transparent version of your Vector
  • Able to be used within print or digital/web capacities

Scalable Vector Graphic (SVG)

The last of our vectors, SVGs are ideal if you need a vector that is optimized for the web. These are considered highly-valuable because you can scale them easily without loss of clarity or quality.

Since they are based in XML (Extensible Markup Language; programming and coding language), this means that anyone can view them regardless of the type of browser, software, or device.

You will require an SVG for:

  • Creating an app or mobile-optimized file type
  • Websites, if you want a more flexible-file type compared to raster files
  • Any digital means
  • Logos

Advantages of Vector Files

To summarize, the reasons that people require and enjoy using vectors are because they are:

  • The industry standard
  • Compatible with print and digital means
  • More professional
  • A printing service or design team will ask for it
  • Vectors are capable of creating raster files 
  • More flexible and able to be manipulated
  • More scalable
  • Sharper in appearance
  • Can be resized and will not become blurry or appear pixelated
  • Files are smaller resolution than rasters
  • Takes up less storage on your computer than a raster file; more efficient
  • Use formulas instead of blocks and pixels; more curved and natural
  • More options to add special effects than with a raster (stylizations such as shadows, highlights, patterns, etc.)
  • Smoother
  • Ideal for text
  • Known as the ‘master-file’
  • Ideal for print
  • Higher-quality

Disadvantages of Vector Files

Every powerful entity has its drawbacks. Some of the reasons that vectors are not perfect for everything include:

  • Not as compatible
  • Not as easily transferrable to non-industry professionals
  • Not as detailed (also why it takes up less storage)
  • Sometimes considered the more complex and challenging option

Raster Logo File Types

You may be starting to gain a clearer image of what rasters have to offer after reading about vector fundamentals and comparing them to rasters.

As opposed to the lines and algorithms that create vectors, rasters are created using dots and pixels.

Rasters files, also known as bitmap images, are created through the use of tens of millions of pixels (tiny squares) that come together to create an image. As mentioned, if you zoom in on the picture and see little tiny grid-like patterns, you are looking at a raster file.

What are Rasters Used for?

You will require a raster for:

  • Guerrilla advertising
  • Social media marketing
  • Web advertising
  • Digital advertising
  • Television advertising

Types of Raster Files

You will notice that you are working with a raster file when the file name ends with the main four raster file types of:

  • JPEG
  • GIF
  • PNG
  • TIF (TIFF)

Or the few lesser-used raster types of:

  • PSD
  • BMP

Joint Photographic Experts Group (JPEG)

A JPEG is one of the most common raster images that will be sent. It is a PSD (photoshop file) that has been converted for universal compatibility and easy transferring.

When you are on the internet, most of the images you see are JPEGS.

To offer you a closer understanding of the most prominent raster file type, here are the pros and cons of JPEGS:

The Pros of JPEGS
  • Most common file type on the internet
  • Functional for mobile or desktop viewing
  • Easy to create
  • Easy to code
  • Easily compressible
  • Smaller file sizes than other rasters. If they are too high in resolution, the website will take a long time to load. So, the smaller the file size (without disrupting the quality) – the better!
The Cons of JPEGS
  • As the file is compressed, it begins to blur
  • Quickly loses its quality
  • Not supportive of file transparency
  • Always going to have a white or black background, like a PDF, it’s as if they are stuck to a piece of paper; they will not be the custom shape of your logo’s outline.
  • Not ideal or suited for logos

Portable Network Graphics (PNG)

The main reason that you would want to utilize a PNG over a JPEG is if you need to use a file format that is supportive of transparency.

PNGs are lossless, which means they are optimal for the web and graphics. They will be quite small, so if you try to expand them with a heavy hand, you may not be able to decipher the image easily.

PNGs also offer a smaller file size that won’t take up much storage in your computer, but it is still larger than JPEG. This file type is not the most commonly used because it won’t work for printing materials; however, PNGs will function well for:

  • Digital images
  • Icons
  • Website photography

Graphic Interchange Format (GIF)

You are likely familiar with GIFs (often pronounced as a Gif or Jiff); these are the animated files that do a little dance or move for about one to three seconds.

GIFs are small files that are commonly used for entertaining social media content and moving memes. Most often, you will see these for:

  • Digital advertising
  • Social media advertising
  • Web banners
  • Memes

They are not easily compressible and can quickly become blurry. GIFs are also not the most professional file type; however, they are very engaging and fun. If your approach requires a more relatable and causal-tone, GIFs can be a quick way to add movement into your ad.

If you want a logo that is digitally optimized and animated – GIF will be your go-to option.

Tagged Image Format File (TIFF)

TIF, or TIFFs, create high-quality graphics that can either be compressed or uncompressed. TIFFs will be much larger than a JPEG, and therefore, they will:

  • Be able to be lossless
  • Be multi-layered and have a greater depth than JPEGs
  • Take up more space in your computer
  • Upload on a website significantly slower than a JPEG

You will use a TIFF file for:

  • Archiving intermediate files
  • Keeping files open for future edits
  • Easy compatibility (since non-compressible)
  • Printing and publishing (Vector being superior, nonetheless)

A few tips if using a TIFF file are:

  • Do not compress multiple times, as this can ruin the file
  • Keep image noise low

Advantages of Raster/JPEG Files

The reasons to use a raster file include:

  • More detail than a vector
  • More intricate
  • Very precise regarding editing (you can edit dot-by-dot if you wish)
  • Optimized for digital and web capacities
  • Sophisticated advertisements and illustrations will require Vector as well as raster formatting
  • Compatible for those that don’t own professional graphic software (if you own Photoshop or Microsoft Office Suite, you can open a raster file in Word)
  • Easily transferrable to those not within the industry

Disadvantages of Raster/JPEG Files

  • Not easily scalable or stretchable
  • Not as professional
  • Becomes blurry, cube-like, or grainy when you try to enlarge
  • Can offer ragged edges that are not aesthetically-pleasing
  • Larger file size than Vector (not as simple so complicated files will take up more storage)
  • Files have to load pixel-by-pixel, time-consuming
  • Not as sharp or clear
  • Not ideal for text
  • Therefore, not as suitable for logos

Especially if your logo is text-based, avoid rasters.

But What If You Do Not Have a Vector?

What if you are new to this and did not have the right software? What if you only have the everyday raster file of your logo to go off of?

Do not panic; you can hire a graphic professional to recreate it.

We know this is not the best news; however, this is the step we recommend taking if you want a professional logo that will grow with you for long-term usability.

You do not want to start your business solely with the raster image, only to later have to recreate it. This can lead to:

  • Confusing your patrons and clients
  • Ruining your brand recognition
  • Lowering client retention and confusing brand loyalty

Keep it clear from the start, even if that means scratching your former concept and starting over with a file that can be vectorized!

How to Design Your Vector Logo in Adobe Illustrator

You will want to create a vector right at the beginning of your process to create a brand identity. The process to do this includes the following steps:

  1. Open a new file in Adobe Illustrator and save it as an AI file.
  2. Create a new layer, lock it because this will keep it from moving while you are working on it. Keep your base layer and shape of your logo as its own layer, separate from colors, texts, or overlay patterns. This way, you can change all of that later if you desire.
  3. Take the outline of your logo and save this as an EPS (before adding text to your logo):
    1. Select ‘Export with Transparency’
    2. Feel free to save a PNG at this point as well, to save the image-aspect of your logo in versatile file types before you experiment with the text.
    3. Check off ‘Export to Web’ function if desired for this purpose.
  • Add any text and experiment with tools such as:
    • Strokes
    • Drop shadows
    • Inner Glows
    • Styles
    • Colors
    • Special Effects, etc.
  • You can share files quickly through Dropbox or Google.

Determining the Proper Resolution

The resolution you should save your logo at will depend on what your goal for your logo is:

  • If you are using it for web/digital means – You will want a resolution of 72-DPI (dots per inch) for a field or layout of about 1024×768 pixels.
  • If you are using it for printing means – You will want a resolution of 300-DPI at 100% size.

The most common vector logo file types will be:

  • AI
  • ESP

The most common raster logo file types will be:

  • PNG (JPEGs will be most common for the internet; however PNGs are more popular for digital logos)
  • ESP (if printing)

Consider Transparency

Transparency is related to the background. As mentioned, PDF and JPEGs are similar in the sense that they are stuck to a sheet of paper; you want a logo that can conform to its natural shape, meaning, if your logo is a triangle, you want only that triangle – not the white rectangular background attached to it. 

The best file types that will support transparency are:

  • Any vector type should support this
  • PNG
  • GIF

Most Popular Sizes

Additionally, consider the size at which you will require based on the finished-product you are seeking (digital or print).

Favicons (the small icon logo that is attached to each tab that you are working on using a desktop) are scalable to the most commonly used sizes of:

  • 16 by 16
  • 32 by 32
  • 48 by 48

Horizontal orientations should be set to sizes of:

  • 250 by 150
  • 350 by 75
  • 400 by 100

Vertical orientations should be set to sizes of:

  • 160 by 160

Final Tips for Your Logo Design

Your logo may seem like a small piece of the puzzle, but as the visual representation of your company, it can make or break you. There is nothing that comes off less professional than a blurry logo. Use vectors any time that you are unsure, as they will be optimal for printing so long as the resolution is set to 300+ (some designers setting this up to 1,000+ for large-scale jobs).

A few final tips to consider while designing your logo are:

  • Keep it Simple – Think of the Apple logo, you can tell what it is from across the street, from far away, from up-close, on print, on an app, etc. It is recognizable! This is what you want your logo to do for you. If it is too cluttered with words, you won’t be able to scale it within the bounds of being easily recognized.
  • Be Certain it is Scalable – Related to its simplicity, ask yourself if it would look good as a letterhead, as well as a billboard.
  • Try Black and White – If it only looks good in color, it’s not an optimal logo. Not all printing will allow you to have color, consider this while designing your logo.
  • Reflect your Niche – Your logo should give a first-time viewer an idea of what you do. If they can’t tell what the business is immediately, you will struggle to attract the right audience because they won’t know what you’re offering.
  • Fonts Set a Tone – Think of Disney’s logo; it is playful and whimsical. If you are a more serious brand, allow your text and the font style you choose to reflect your brand’s personality. 
  • Quality Sets the Business Standard – For what you deliver to clients and for everything else that your business will do! If the client sees that you provide a blurry logo that is unreadable, they will not trust you with their business.

Your logo is how you represent your brand, so you must be careful and intentional about this. Viewers will make up their minds about the first impression in a proven tenth of a second!  

If you only have less than a second to prove what your business is made of, what will you do with it?

A Guide to Choosing the Best Colors for Your Logo

Color is important to any brand. It is extremely important to be selective when choosing the best colors for your logo. A brand can be made based on color alone, as it is a driving factor for many consumers when deciding to buy a product.

Choosing the best colors for a logo design is not difficult, but it does require some effort.

  1. Start by determining the message a brand should convey.
  2. Study color theory to grasp how colors are perceived.
  3. Then choose logo colors that are in line with the brand’s overall message and personality.

In this guide, we will break down how to choose the best colors for your logo with a quick background on color theory to learn why color really matters in your logo design.

We’ve broken down the meanings behind different logo colors so you can read through the tables below and see which color combination describes your brand best.

Keep reading to get to the juicy stuff: the meanings different colors have and how they can be used to make your logo design stand out.

Selecting the Best Color for Your Logo with Color Theory

Choosing the best colors for your logo is an important task for any new business. You need to do some thinking about your business and your clients before you can choose colors.

First, you want to make sure you have established your brand’s personality and who your clients are.

Once you know what personality you are projecting and what types of clients you are aiming to attract, you can dive into making a logo that is tailored to your clientele based on those traits or characteristics. This is where color theory comes into play.

How Color Theory Works in Logo Design

The best colors for your logo should be chosen based on color theory. Color theory is the idea of color as it is examined through an artistic and scientific. With a few critical components that are important in logo design, color theory focuses on:

  • Color interactions and combinations
  • Human perception and feelings
  • The message a color can communicate

As you can see by that list, the colors convey a message in and of themselves. They also stir feelings. And each color has some pre-packaged perceptions that come along with it. These are some of the reasons why color theory is so important to your logo design.

What Colors Are Best for Logos?

You may be wondering, based on color theory, what colors make the best logos.

The best colors for logos are solid colors that align with your brand’s personality, and the consumer base you are trying to reach.

This is why it is important to make sure you understand your brand and target consumer before choosing colors.

Based on the meaning behind different colors and the goal of your business, you may choose more than one color to define your brand. This is very common. However, don’t choose too many colors that the message you are trying to send gets muddled.

What Color Attracts the Human Eye Most?

The color that the human eye can see better than any other color is green. However, there is a bit of debate that says yellow also attracts the human eye well, too. Basically, this debate comes down to scientific ideas.

Both of these colors fall into the spectrum of visible light at relatively close wavelengths.

  • Green falls in the middle of the spectrum at 550 nanometers
  • Yellow measures in at 580 nanometers

Because of the way they stimulate our brain, both green and yellow are eye-catching colors. However, these two colors have different meanings to a consumer. Read on to find out exactly what these and other colors mean!

The Steps to Choosing the Best Colors for Your Logo

In four easy steps, you will have determined the best colors for your logo. Based on the message of your brand, you will be able to decide what colors will work best for your logo. So, let’s get started choosing the best colors for your logo!

Use the following four steps as a short guide to finding colors that are the best for your logo:

  1. Create a personality. Discover your brand’s personality and ideal consumer.
  2. Pick out your colors. Use our chart in a later to pick out three colors that have meanings that align with your brand’s personality.
  3. Play around. You may think one version of your logo is perfect. But before you settle on the final color palette, try swapping out different colors. You may want to test these out with different audiences to get their feedback.
  4. Finalize your design. After you have created different versions with various color combinations, it is time to pick the final logo design.

If you have not done a deep dive on color theory before getting to this point, do not worry. If you keep reading, we will discuss exactly what colors will work for your logo design based on their meaning.

Why Do Logo Colors Matter?

Logo colors matter because there is a strong connection in our brains between color and feelings. Most consumers will decide if they like a product in under 90 seconds. And 9 out of 10 times, their quick decision is based on color.

There are three main reasons why colors have meaning and importance when creating a logo. These reasons are:

  • Biological conditioning – In addition to psychology, we are biologically wired to look for bright colors. We are drawn to things with color because the brain is trying to make split-second decisions to keep us safe.
  • Cultural development – In the United States, blue and pink have been used as acceptable colors for boys and girls. These color meanings have been shaped by society, not by an innate response. 
  • Psychological impact – Most of us are always perceiving color, so our brains have adapted to quickly assess different situations based on color.

However, the meanings of color are not exact because they vary as you travel around the world. If your company is international, you may want to consider this factor more intensely when choosing the right colors for your logo.

Some things that impact how a color’s meaning changes include:

  • Combination – When you put certain colors together, the overall meaning can change. Usually, you select colors that enhance your brand’s personality, so the change is not too drastic or worrisome; A color combo enhances your logo.
  • Shade, hue, and tone – As color is darkened or lightened from the pigment you find on the color wheel, the meaning changes. Lighter tones are seen as more playful and less mature, whereas darker colors curate a serious and
  • Time – Over time, the meaning of a color can change as society changes.

What Does Each Color Mean in Brand Association?

Every color has a specific range of feelings and emotions that it invokes in a person. It is in your best interest as a business owner, brand developer, or logo designer to understand how colors play a role in your consumer’s choices.

The following chart is a quick summary of the distinctive meanings of different colors:

ColorRelated Feelings, Emotions or Associations
Black Edgy Luxury Modern Power Sophisticated
Blue Calmness Openness Professional Security Trust
Green Growth Nature Prosperity Stability
Orange Energetic Friendly Invigorating Playful Vitality
Pink Femininity Innocence Modern Youth
Purple Creativity Luxury Royalty
Red Anger Attention-grabbing Excitement Loud Passion Playful
Yellow Affordable Bright Cheery Happiness Optimism Youthfulness

If you would like a more in-depth description of each color, read on. Below you will find a detailed look at how these colors shape a person’s perception of a brand. Key examples of companies currently using these colors will be included, too.

Top Color Combinations for Your Logo

Some iconic color combinations make any business or brand stand out. There are a few different ways to combine colors. Keep in mind that 95 percent of brands only use two colors in their logo. The other 5 percent of brands use three or more. 

There are three different types of color combinations to make your logo stand out by applying color theory:

  • Analogous – These are the 2 to 4 colors that fall on either side of one color on the color wheel. They are used to represent a natural feeling. They create harmonious and balanced feelings.
  • Complementary – These colors are direct across from each other on the color wheel. They are high contrast colors that create impactful logo designs.
  • Triadic – If you were to connect three colors by drawing a triangle, these colors would be considered triadic. These are vibrant colors that work well in logo designs. Choose one of the three colors to dominate your color palette and use the others as accents.

What Makes A Good Color Combination?

A good color combination takes into account color theory along with your brand’s goal and personality. By using one of the three methods described above to choose colors, you will find a set that matches your needs.

Generally, a combination of two to three colors is the perfect number. With more colors, you might find your logo is a bit distracting or confusing.

The best place to start is by choosing a set of complementary, analogous, or triadic colors. Then change the saturation, tone, and hues of the colors to develop a unique look.

You can also use a solid color along with a gradient to give your logo some distinction.

The Meaning of The Color Red

Red is a rich, bold, and indulgent color. The color red is also connected to romantic and emotional brands. Red is also closely connected to impulse buying. It creates a sense of urgency, which entices the consumer to choose your brand.

Examples of brands that use red as their central color include:

  • Coca-Cola
  • Target
  • TIME
  • Supreme

The Color Red and Its Popular Combinations

To help speed along your process of finding the perfect color combination. Below you will find examples of red color combinations that are tried and true. Red is often paired with a neutral color, like black, white, or gray.

The following chart shows a variety of red color combinations that you can choose from:

Combination of Colors Important Qualities Related Feelings, Emotions or Associations
Red and White Eye-catching

This combination is good for retail and other team-based organizations

When using bold reds, always pair with a calm and neutral color
Energetic

Exciting
Red, Navy, and Yellow Bold

Electric

Great for entertainment or restaurants
Confidence

Powerful

What Does the Color Orange Mean?

Orange is for modern, tough, and playful brands. Orange is similar to yellow because it is also cheery and friendly. The color orange can be hard on the eyes at times because it is so bold, so you have to really consider if it fits your brand and the consumers you are trying to reach.

The color orange is seen in many brands nowadays, including the following:

  • Dunkin Donuts
  • Fanta
  • Firefox
  • Mastercard
  • Nickelodeon
  • Soundcloud

The following are some brands and industries that thrive with the fresh and exciting vibe orange gives them:

  • Entertainment
  • Fitness
  • Food and drink

Orange Color Combinations

Orange can also trigger feelings of warmth when paired with the right colors. Knowing different color combinations that highlight the warmth and merriment of orange can have a big impact on a brand.

The following chart shows a variety of orange color combinations that you can choose from:

Combination of Colors Important Qualities Related Feelings, Emotions or Associations
Orange and Blue Classic

Complementary color combination

Eye-catching

Often seen in technology and banking

Professional
Exciting

Powerful

Trustworthy
Orange and Purple Elegance

Quite uncommon and unique

Seen in fashion, beauty, and home furnishings
Calm

Warmth

The Color Pink: What Does It Mean

Pink is one of the most openly sincere color choices a brand can make. However, pink is not right for every brand. The color pink can be sentimental, romantic, youthful, and bold. It is often linked to femininity because of the social construct in the United States that adopts pink as a girly color.

Pink also induces feelings of sensitivity, hope, and sweetness. It is a quite uncommon brand color but can be seen in the Barbie and Cosmopolitan companies.

Because pink has so many different tones, hues, and shades, it is very versatile; you can really tailor the meaning to your brand:

  • Magenta – This pink can signal approachability but still be bold enough to stand out from the crowd
  • Neon pink – Generally reserved for the brands seeking a sweet, youthful, or feminine clientele
  • Soft pink – Used in brands looking for a hit of femininity but a more modern and sophisticated clientele

Color Combinations with The Color Pink

Pink is an underused color in the logo design community. For this reason, it can be a really great choice for your next logo. There are quite a few different color combinations you can make with the color pink. Most of the time, you can change the tone or saturation of your pink and combining colors to create a dynamic brand logo that stands out from the crowd.

The following chart shows a variety of pink color combinations that you can choose from:

Combination of Colors Important Qualities Related Feelings, Emotions or Associations
Pink and Blue Beautiful contrast, especially if you play with different hues, tones, and saturation

Good for beauty, blogging, and weddings

Professional

Vibrant
Friendly

Playful

Trustworthy
Pink and Green Complementary color combination

Eye-catching

Modern

Trendy
Energetic

Exciting

Fun

Playful
Pink and Purple Ambition

Creative

Good for beauty and blogging

Luxury

Warmth
Energetic

Fun

Playful

Powerful

Wise
Pink and Red Analogous color combination

Modern

Soft
Calm

Cheery

Exciting

Playful

Why Should You Use Blue in Your Logo? (Many Brands Do.)

The color blue signals trust, and intelligence. It gives the consumer a feeling of tranquility and calm. It also represents a responsible, relaxed, and cool sense. Blue can be seen as dependable, mature, and professional.

The following companies are known to be trusted inherently because of their blue logos:

  • Facebook
  • Ford
  • General Electric
  • Intel
  • LinkedIn
  • PayPal

If you do pick blue as the central color for your logo, you will want to make sure your business and brand stand out from the rest. You can do this by pairing blue with an uncommon color or creating a dynamic, eye-catching design.

There are a few differences when you choose different shades, hues, or tones of blue; they have a new meaning:

  • Light blue – Freedom, security, innocence, and playfulness are all invoked with light blues.
  • Dark blue – Dark blues, like royal blue and navy blue, symbolize tradition, maturity, professionalism, seriousness, and intelligence.

Blue Color Combinations

Often times, because blue is such a popular logo color, it is paired with almost any color. Below you will find two detailed combinations.

The following chart shows a variety of blue color combinations that you can choose from:

Combination of Colors Important Qualities Related Feelings, Emotions or Associations
Blue and White Pleasing to the eye

This combination is flexible and fits well for logos across multiple industries

Tranquility
Calm

Peaceful

Trustworthy
Blue and Yellow Great in technology, finance, and legal

Professional

Tailor the hues based on your needs; muted tones are seen as more sophisticated
Optimistic

Stable

Trustworthy

Why Are There So Many Logos Blue?

There are so many blue logos because the color blue invokes an unspoken trust between the consumer and the brand. Blue is found in over 50 percent of all logos.

Blue is a color that offers security, honesty, logic, and control. These are quite often the colors you see in finance, healthcare, transport, and technology industries.

Blue is also known to quell anxiety about a purchase, so higher-priced items and brands tend to use blue in their design. This can increase sales in the long run.

What Does the Color Green Mean?

Green is often associated with nature and other natural or outdoorsy brands. Most brands that center on the environment use green in some form. The color green can stimulate creativity and balance. Many times, being exposed to the color green is soothing and relaxing, as its parallels being out in nature.

The color green is known to invoke feelings of:

  • Calm
  • Cheer
  • Freshness
  • Harmony
  • Luck
  • Peace
  • Prosperity
  • Renewal
  • Wealth

Popular Color Combinations with The Color Green

You see quite often neutral color combinations when using green because it is such a dominant color.  Green pairs nicely with other analogous colors.

A few green color combinations include companies like:

  • Animal Planet – Animal Planet uses a monochromatic combination of colors.
  • Starbucks – Starbucks uses green, white, and black.
  • Wholes Foods – Whole Foods draws on green and white.

These are all neutral color combinations, but what if you want to branch out? Check out the examples below.

The following chart shows a variety of green color combinations that you can choose from:

Combination of Colors Important Qualities Related Feelings, Emotions or Associations
Green and Yellow Great for companies in agriculture, cleaning, and environmentally conscious industries   Calm

Energetic

Youthful
Green and Blue Good for fashion, media, and entertainment

Tranquility

Youthfulness
Calm

Energetic

Peaceful

Relaxing

The Meaning of the Color Yellow

Yellow is often associated with cheer, positivity, and happiness. The vibrance yellow provides energy. The color yellow is encouraging and warm. Yellow is quite often used in traffic signs as a hazard, caution, or warning.

Yellow is at the center of the following brands’ logos and advertising:

  • Best Buy
  • Ikea
  • Nikon
  • Sprint

The meaning of the color yellow can change depending on the type of yellow you choose for your logo:

  • Bright yellow – This yellow will grab a consumer’s attention and draw them in quickly.
  • Gold – Gold is a metallic color and sometimes considered its own color altogether, but it creates an air of history, luxury, success, and wealth.
  • Mustard – Mustard yellow symbolizes tradition and sophistication.
  • Soft yellow – This variation of yellow is fresh, warm, natural, and cheery.

The Color Yellow and Popular Combinations

Yellow is an energizing and confident color. It can also mean affordable if paired with the right colors. Best Buy is a great example of using yellow to its advantage to highlight its affordability.

The following chart shows a variety of yellow color combinations that you can choose from:

Combination of Colors Important Qualities Related Feelings, Emotions or Associations
Yellow and Black Intrigue

Myster
Energy

Happiness
Yellow and Red Bold

Eye-catching

Vibrant
Energy

Playfulness

Purple Is Associated with Royalty

Purple symbolizes royalty, quality, and creativity. This color is a powerful one to include in your logo. Purple can also invoke feelings of mystery and independence. In addition to being a powerful statement color, it is not often used in many logos today. It is an easy color choice to stand out amongst other brands.

Popular companies with the color purple in their logo designs include:

  • Cadbury
  • FedEx
  • Hallmark
  • Taco Bell
  • Yahoo

Purple Color Combinations

Since purple is such a luxurious color, it is often paired with more subdued hues, so it stands out and does not create too much busyness. Explore the different ranges of purples, from deep aubergine to pale lilac, as they tend to invoke different feelings, too.

The following chart shows a variety of purple color combinations that you can choose from:

Combination of Colors Important Qualities Related Feelings, Emotions or Associations
Purple and Yellow Complementary colors

Could also be used for beauty and blogging brands

Creative

Loud

Optimistic Seen in many restaurant and education companies
Bold

Energetic

Uplifting

Wise
Purple and Blue Analogous color combination

Eye-catching

Multiple uses
Balance

Peaceful

Royal

Trustworthy

Black: The Color of Luxury

Black is considered luxurious, elegant, and formal. The color black is for all of the brands that are trying to be edgy and modern. This color is very dominating though, so it should be used with care. But it a great logo color to convey style and power.

Some companies that are among the top of the line that uses black include:

  • Apple
  • Chanel
  • Sony
  • The New York Times

Color Combinations with The Color Black

Because black can be a dominating color in any palette, you want to pair it with another bold color. It also pairs nicely with metallic colors. Black is also great for simple logo designs.

The following chart shows a variety of black color combinations that you can choose from:

Combination of Colors Important Qualities Related Feelings, Emotions or Associations
Black and Gold Modern

Sleek

Sophisticated
Approachable

Elegance

Luxurious
Black and Orange Industries like film and music work well for these logo colors

Professional

Strength
Friendly

Grounded

Optimistic
Black and Red Dominating

Eye-catching

Fierce
Daring, yet inviting

Energetic

Grounded

Powerful
Black and Silver Mystery

Professional

Sophisticated

Stark
Elegance

Grounded

Powerful

A Note About Logo Colors on Print and Screen

When you get to your perfect color, you’ll want to make sure you communicate them correctly when it comes time for print or digital representations of your logo.

Quick tips with color printing and screen sharing with the two different color mixing models:

  • Cyan, Magenta, Yellow, Key, or Black – For all printed products, use CMYK
  • Red, Blue, Green – For all files shared over a screen, use RBG

This means you will want to find your equivalent color options for both RBG and CMYK to create a seamless look and feel for your brand.

Choosing Logo Colors Is Easy If You Know Your Brand and Basic Color Theory

There is a proper way to choose the colors for your logo. But you have to decide what you want your brand to say about you to your consumers. If you are looking for vibrant and bold color, choose red, yellow, or purple. If you want to convey a grounded sense, choose black, and pair it with a metallic or bold color.

Color theory is important to logo design. Make sure to take color theory into account when choosing the best colors for your logo. You should not choose colors on a whim. There is a unique advantage your brand will have if you take the time to study the theory for your logo design.

This is Why Gaming Logos are so Important

Having an impactful gaming logo is crucial for your company or brand. Your logo is what will set you apart from competitors and raise your status in the marketing world. There are many benefits to a great gaming logo aside from greater marketing, including helping to build your reputation, platform, and influence.

Why is a gaming logo so important? Deciding on a logo for your gaming career is crucial to gaining power in an industry where there are many large brands and names. Having a unique logo aesthetic will also be important should you choose to create, sell, and promote your own merchandise, apparel, or gamer items in the future.

There are plenty of ways to go about finding that perfect logo, but proceed with caution as it will set the stage for your success. This simple addition of a logo to your business and platform may just be the biggest decision you make for your brand. There are plenty of ways to make that heavily weighted decision one to get excited about! Keep reading to learn how.

Free Gaming Logos

Finding a free gaming logo online may be the best option if you do not have a budget to spend on a custom logo.

Luckily, there are some websites out there that offer 100% free and customizable gaming logos. My favorite website is Placeit.net because they have the largest selection of templates and they are truly free of cost.

How a Good Gaming Logo Benefits your Brand

Similar to a front desk employee, your logo may be the first impression someone has of your brand. It’s important to not only select one with this in mind but also to design or choose your logo with longevity in mind.

  • Make your Mark – For those who may be seeing your videos, streams, or brand for the first time, it’s important to leave your mark. You want them to remember your brand, to trust it, and be interested or intrigued by your content thereafter.
  • Merchandise – You’ve built your brand, developed a following, and are ready to create and sell merchandise, further promoting your brand. Putting your brand on merchandise is a great way to increase profits and spread further awareness of your brand. In other words, it is basic visual marketing!
  • Professionalism – In a world with so much competition, it’s important that you and your brand are unique, memorable, and a professional representation of your business or platform.

How to Pick your Gaming Logo

You’ve gained a following and are ready to start reaping the benefits of your newfound clout but are having trouble. Selecting your gaming logo should be an exciting venture, as your logo will set the stage for your success!

Choosing the right one is important as it will represent you, your brand, and your position in the gaming world.

Before you design or purchase a logo, it’s best to know what aspect of your brand that you want your logo to represent. Here are just a few routes you could choose to go:

  • Fantasy World Come to Life – Demonstrate to your audience how otherworldly and unique their gaming worlds can be, with your fantasy as their inspiration
  • Fun Funny and Funnier – This style can be goofy, bright, and more upbeat than others
  • Less is More – With a minimalistic design, your brand often will attract more diverse and sophisticated followers and audiences
  • Savage – Comprised of fierce details that are sure to be remembered and represent the power of both you and your brand
  • Tech-for the Techies – Primarily composed of symbols into an aesthetic that clearly represents your brand and message

Time for Design

Picking your gaming logo can be a stressful decision, so it’s important to think of yours specifically instead of comparing it to others already out there. You already know what you want your brand to stand for, but now you must decide to whom it should appeal.

Is your following composed of young players, experienced players, or is it quite diverse? Knowing your particular audience will help you to choose the particular elements that will make up your design. Some of these elements include:

  • Color – Often invoke particular feelings and emotions and can be used to appeal to certain audiences over others
  • Shape – Softer shapes may seem friendlier, or particular shapes may represent particular meanings or codes specific to your brand
  • Letters – Fonts and lettering may appeal to certain age groups or genders over others

It’s All in the Details

Design and select your Logo with intention. You’ve decided your meaning, your audience, and maybe a few design components, but now it’s time for the nitty-gritty. Gaming logos have transformed alongside the gaming world, as many are offered on our mobile phone and tablet screens.

It’s crucial to remember this as a complex Logo may look good on the giant flatscreen but will lose its impact and significance if shrunken too small. This can be complicated, as you don’t want to sacrifice meaning for design, or visa versa.

As the gaming industry has become more modernized, it has also succumbed to trends. Formally a prominently digital industry, logo design has begun incorporating more realistic images and styles instead of digital graphics.

Additionally, several other trends have gained popularity and recognition in the industry. These include:

  • Movement – The incorporation of motion lines is a great way to enhance your logo. Motion lines typically represent swiftness and great performance, making them perfect for fast-paced games.
  • Personalized Fonts – The incorporation of handwritten lettering have increased in popularity, as many people have grown sick of digitalized designs or are looking for something a little different. Having lettering or an image specific to your brand will set you apart and clearly stick out!
  • Stacking – This creates a clean, balanced, and essentially “perfect” design, using multiple segments stacked or merged to make one clean shape in the design. It works best with words or phrases of equal lettering for the most precise and aesthetically pleasing design.
  • 3-Dimensional ­– Incorporating facets into your design is a great way to enhance its quality and make the logo 3-dimensional. Frequently 3-dimensional logos in the games themselves are indicative of bonuses or rewards, so incorporating this effect into your design might draw followers’ interest.

Some of the most common elements that are seen time and time again in the gaming community are:

  • Acorns – Typically represent rewards and greatness, and symbolize a promise of potential
  • Digital Controllers – Typical for gamers, often indicate great skill
  • Long Shadows – Utilized to enhance the dimension and prevents logos from being too simple and losing that eye-catching feature

Theme or Bust

A great way to ensure your brand and logo are a perfect pair is to include a design theme. There are so many themes to work off of and be inspired by, and in some cases, they are not always necessary but can be a great way to get ideas flowing.

Here are a few popular themes that are commonly seen in logo designs and are always a good way to go:

  • Fantasy – For stories set in a more Renaissance era, with magical creatures such as dragons, mermaids, and vampires
  • Fauna – For games that include clans, clubs, or are set outside, including animals into the logo is a great way to make it more powerful
  • Fighter – For fighting, war, or battle games, using logos that symbolize strong fighters such as ninjas and knights may be effective
  • Forces of Nature – Flames, tornadoes, and hurricanes are excellent pieces of imagery for games that may require the use of a lot of strategies

Choosing Wisely

As the face of your brand, your logo is one spot where you don’t want to cut any corners unless absolutely necessary. To have an effective logo, it’s best to leave it up to the professionals, so every complexity and detail supports your brand. Not every budget allows for the priciest agencies, so other ways may prove to be just as effective and not as costly.

There are four main ways you could obtain your perfect logo:

  • Agency – A team of designers collaborates to create your logo, but for a price. Boosted exists for gamers to build their brand, increase revenues, and create a logo.
  • Design Contest – A great way to get your brand out there is with a friendly competition between designers who compete to make the best logo based on your preferences and goals. This option comes with the added benefit of many minds coming together and allows for experimentation.
  • DIY – Save on expense and utilize your creativity by making your own with the help of free online software or step it up a notch to a paid gaming logo template that fits your brand best.
  • Freelancer – There are many freelance designers who would love to design your brand’s logo who will work with you to get exactly what you have in mind

Gaming Logos for the Times

Every brand has its own logo, and there are so many that come to mind in the gaming community that will be eternal. Through the best branding quality, many larger brands and names have really gained a foothold in the industry. Here are a few timeless brands:

  • Atari – This Japanese brand embodied their history and roots when designing their logo. The particular design and shape symbolize Mt. Fuji, found in Japan, and a reference to the first game that took off in the gaming industry: pong.
  • EA Sports – This iconic gaming brand has people of all generations shouting their catchphrase when it flashes on the screen. Many are even guilty of shouting “it’s in the game” at the mention of, or sight of, their logo.
  • PlayStation – Although it has morphed throughout time, PlayStation’s logo has always been iconic. Despite its multiple transformations, the “P” in the design has remained consistent in each design, so gamers, customers, and fans can easily recognize it.

The above-referenced logos are older, as the companies have been around for decades, so they do not incorporate many of the newer trends. However, it’s important to see how they have used their logos to make an impression on fans as they have remained leaders in the industry.

The Bottom Line

Without a unique gaming logo, it may be hard to distinguish you from other players. Additionally, should you choose to enhance your following by utilizing streaming sites such as Twitch and YouTube, having a unique gaming logo will set you apart.

Not only does a proper gaming logo make your rise to gamer fame much quicker, but it also sets you up for future successes. With the capabilities that platforms such as YouTube have, you can further market your apparel or gaming goods. It’s not uncommon for merchandise lines to gain cult-like followings if they have an awesome design, aesthetic, and meaning behind them. Having your own identity for yourself, team, clan, or brand, designed into one powerful logo is something you cannot do without if you’re going to be an avid gamer.

The Ultimate List of The Best Online Design Makers

Creating designs for your company can be a highly exciting but also very overwhelming process. To make design work easier, you can find an online maker that handles the hard work for you or simply assists along the way. To save you money on this process, you can find several online design makers that are free or very low cost.

If you are interested in finding a quality design maker online, here’s the top 16 available today:

  1. Placeit
  2. Design Wizard
  3. BeFunky
  4. Crello
  5. Gravit Designer
  6. Canva
  7. Infogram
  8. Pixlr
  9. TinkerCad
  10. Vectr
  11. Snappa
  12. Vecteezy
  13. SVG-Edit
  14. GIMP
  15. Krita
  16. InkScape

These 16 online design makers made the list for their superior library of templates, competitive pricing, and overall ease of use. Let’s get started with my personal favorite online design maker, PlaceIt.

1. Placeit

PlaceIt

This is the most impressive design softwares that you can find online today. It was founded in 2013 and has one of the largest library mockups available with advanced features. No matter which sector you are creating designs for, there are templates available for you to utilize.

Some benefits of using Placeit for your design needs are:

  • The Library Quantity & Quality – When it comes to finding mockups, designs, and logos, this is the source you need to utilize for quick help. You can find a category for almost anything on this website and even have images for older devices. You can find templates and mockups for almost any device that you could need for your needs.
  • Features – Beyond having the largest library, Placeit also boasts the most features. You’ll be able to create photo mockups, video mockups, a huge variety of design templates, logo maker, animated logo maker, image resizer, and more!
  • Value Options – For only $15 a month (or only $12.70 per month with this Placeit coupon code) you can get unlimited access to everything that this designer has to offer, or you can opt for cheaper subscription prices. With this you can get access to over 60,000+ templates, with roughly 600 new templates being added weekly!
  • Purchase Options – If you do not want to subscribe to the program, you can purchase templates individually. Further, Placeit offers a limited library of “freebie” templates that you can download free of cost.

2. Design Wizard

Design Wizard

This is a highly accessible design software that you can utilize for thousands of highly aesthetic templates. These templates work well for both social media and print graphics. This is a top choice available online today for those who are hoping to create graphics that can be used in a variety of ways.

A major reason why many love Design Wizard is because their visual library is continuously being updated and is full of amazing options. Every template is licensed and there is something for every video, graphic, or illustration that you could imagine. Some of the other benefits of Design Wizard are:

  • Pricing Options – You can choose from a wide variety of pricing options depending on what you need. They even have a free option up to their expert option which is only $16.95 a month. Truly, no matter your budget, there is something for you.
  • Template Options – You will find over 15,000 templates available on the software that you can choose from. They also have over 1,000,000 premium image options that you can browse and utilize. These templates can be used for both print graphics and social media options.

3. BeFunky

BeFunky

Another amazing option for creating quality free graphic designs is BeFunky. This is an easy option for both very new beginners and experienced graphic designers alike. The software features three main creative tools that you can easily use but it is quality enough to use on a huge range of projects.

Some other reasons that many love BeFunky for their design needs are:

  • No Experience Needed – When it comes to BeFunky, you do not need to be highly experienced or even have a background in design to utilize the software correctly. They have a variety of templates that are already designed, or you can start your own from scratch. No matter your ability level, there is something available for you.
  • Make a Wide Range of Prints – You can create graphics for practically any project that you would like to take on. Creators using BeFunky have created quality banners, flyers, posters, brochures, and much more.
  • Images and Templates – There are over 1,000,000 free stock images that you can choose from for your graphics. They also have a huge range of quick, easy to use templates that you can utilize. There is even a mobile option that you can utilize from any device.
  • Price – As mentioned, much of BeFunky can be used for completely free! However, you can also upgrade to a BeFunky Plus account as needed. This costs money but does allow you to have additional templates and images.

4. Crello

Crello

This is truly one of the best options if you want a huge array of files that you can use. This amazing graphic maker allows you access to hundreds of fonts and over 12,000 templates. When you begin using Crello, you will have over 65 million files at your fingertips.

If you have struggled with graphic design, Crello makes the process more streamlined and easier to use for your projects. These templates are all created by experts and can be used as you need them. Each of the templates are highly aesthetically pleasing and can be used to make everything from social media posts, printed materials, animated graphics, and so much more.

If you are interested in using Crello, some of the other benefits that come with this software are:

  • It is Budget Friendly – When it comes to saving money, Crello is a great option because it can be used for free. However, if you want to enhance your features and get commercial use with no watermarks, Crello Pro is a great choice. This upgrade only costs $8.30 a month and can enhance your functionality.
  • Easy to Use – If you are new to creating designs, Crello is an easy option for individuals of all experience levels. With this software, you can create graphics that are professional quality with ease. The software also comes with a range of help resources, how to guides, and tutorials.

5. Gravit Designer

Gravit Designer

Another amazing free option, Gravit Designer offers you their free toolkit for absolutely no costs. This is a full featured design app that works for a huge array of design jobs. Whether you want to create an illustration, animation, icon design, logo, social media image, or a variety of other projects, this is a great program for you.

Some other amazing benefits of Gravit Designer are:

  • Variety of Tools – You can utilize a huge range of tools when you use Gravit Designer for your graphic design options. The tools available may not be ideal for beginners, but they can truly increase your graphics.
  • The Pricing – The traditional Gravit Designer software is completely free and is absolutely great for quality designs. However, if you would like a few more features, you can upgrade to their Gravit Cloud services. This allows you to see your work from anywhere and can be a worthwhile upgrade for those who use the program often.
  • Free Trial – If you want to try out the Pro version of this software, you can automatically get a free trial when you download the software. By adding Gravit Designer, you will get the Pro version for a period of time for free. When this period of time ends, you will simply get the free option or you can pay to get the pro option with more features.

6. Canva

Canva

Canva is a great choice for those who want something aesthetically pleasing at the simple click of a finger. This software will provide you with an excellent experience, no matter the type of designs you are hoping to achieve. By downloading the software, you will choose why you are using it and it will curate design options that fit your exact needs.

Often, you may see the software advertised as a photo editor but there is actually a wide range of design options available to fit a variety of needs. The software has a color palette generator, collage creator, infographic makers, and has hundreds of free design elements.

Some top benefits of using Canva to create designs are:

  • Free Designs – By downloading Canva, you are instantly getting over 100 free design elements and fonts that you can use as you need. They have several templates to choose from and they are completely customizable to fit your needs. For additional templates, you can upgrade to premium for more.
  • Easy to Use – You can use this software on a variety of devices from practically anywhere. Almost all of the tools are mobile friendly and available on most app stores.

7. Infogram

Infogram

This is a great option if you are hoping to create infographics for your website or social media pages. This software does not offer as many graphic design options but is great if you are hoping to add infographics to your webpages or social media pages. Most importantly, this is a free software program, which means you can get these designs for nothing out of pocket.

Some other benefits of creating infographics with Infogram are:

  • Easy to Use – When it comes to creating graphs, charts, maps, or other infographics, this can be a bit of a difficult process. However, the Infogram software makes it simple by allowing you to enter your data in an Excel-style spreadsheet. This can be easily edited and updated in real time.
  • Pricing – As mentioned, Infogram is completely free and you can use your created graphs anywhere. You can publish your design to the Infogram website and embed links into your online sites or media pages. If your company needs a variety of graphs, this is a great choice.

8. Pixlr

Pixlr

This is a great free option that you can utilize for creating great graphics similar to Adobe Photoshop, but for much, much less. This is one of the best free online photo editing options that you can choose from. If you do not want to spend a ton of money on graphic design, this is a great option and is not complicated for beginners to design.

Some amazing benefits of Pixlr for graphic design options are:

  • Quick to Use – Creating and editing images with the software is a breeze and takes only minutes. If you are more fluent with your mobile device, you can utilize the software via iPhone or Android apps along with the internet option. Truly this is a great option if you are hoping to edit on the go quickly and easily.
  • Pricing Options Available – The basic Pixlr software can be utilized for completely free! Of course, if you would like to get a few more advanced design options such as free fonts, graphics, and stock images, they do have a Pixlr Pro option. With even more versatility, you will only pay $5 a month!

9. TinkerCad

Tinkercard

If you are hoping to create 3D graphics easily, this is an amazing software program that you can utilize. Through this software, you can effortlessly take your 2D images and turn them into a 3D creation that you will love. You will be able to get started as soon as you access the program with no downloads or installation required.

Many love TinkerCad because it is absolutely free! It has a huge range of design options that you can choose from. The benefits of this program are endless, but some favorites are:

  • It’s Easy – There is truly no need to have proper training or experience to utilize this program. You can easily begin creating your 3D graphics with only a few clicks. If you want quality designs with little hassle, this is a great choice.
  • Extra Resources – There are a huge range of creators that utilize TinkerCad and can share their ideas. This is great for added inspiration for your own designs. In addition, there are several educational resources that you can utilize to help make your 3D designs even better!

10. Vectr

Vectr

This is another free option for creating graphic designs easily and flawlessly. These graphics are very simple to make but turn out amazingly elegant. Your designs will be simple but streamlined to fit the needs of your business.

The software itself is very basic but fits the needs of practically any graphic you would like to create. You can jump into using the program and create projects in real time from practically anywhere. If you start a project on your desktop, you can sync it with your iPad or other device for later use.

In addition to these great benefits, you can also count on Vectr to offer you:

  • A Seamless Experience – Since you are able to utilize the program from practically any device through their syncing options, it creates a seamless experience that you can trust. You can even allow others to access your documents for help from your employees or peers. Everyone can contribute and watch as the document changes over time.
  • Quality Designs – These designs are very easy to utilize and create a simple experience. The templates are intuitive and easy to use, making it great for beginners. You can truly create quality designs with little to no practice or experience.

11. Snappa

Snappa

This is the absolute best graphic design software options for beginners. If you want to create quality designs easily and at a professional level, this is a great choice. The software breaks down the design process into very easy steps that someone with practically no experience can utilize.

There are thousands of templates available that you can choose from to create the designs that you need for your business. They have over 500,000 beautiful stock photos that you can use in just seconds and can fit a wide array of design needs. Aside from this ease of use, you can also count on these benefits from Snappa:

  • Pre-Schedule Graphic Posts – If you want to create your graphics ahead of time, you can easily connect your Buffer account to Snappa. This allows you to pre-schedule your posts and add effects, text, resizing, and more. This process is quick and easy, allowing you to schedule graphics as needed.
  • Scalable Pricing – The basic Snappa comes for completely free and allows you to access their many templates, graphics, and get five downloads per month. If you need a bit more than this, you can also pay for their Pro or Team options. These are still very affordable at only $10 or $20 a month.

12. Vecteezy

Vecteezy

If you are interested in getting free design software, Vecteezy is a great choice as it works well for both beginners and professionals alike. This in-browser editor allows you to create custom vectors by using one of the existing templates or by creating a design from scratch. This is a great way to get what you need very easily and for free!

Some of the other benefits that you can experience from the Vecteezy software are:

  • Easy to Use – The software is very simple to use and can be utilized from practically anyone. You do not need experience to create designs on the software. You simply need to create an account to save your work and restart again as needed.

13. SVG-Edit

SVG-Edit

If you are interested in creating scalable vector graphics, there are very few options still available that you can utilize. However, this SVG-Edit software is a great way to quickly output or edit an SVG file. You can only find these capabilities in this software and Adobe Illustrator.

This is a classic style of design but can work well if you are needing to utilize SVG files. Some other benefits of the program are:

  • Offer Code Editor – If you have an SVG file that you would like to work on, this software allows you to download and modify the code. This is a great code editor and allows you to make customizable changes as needed. Of course, if you are not able to code, this may not be a good option.
  • Easy to Download – The SVG-Edit software is built on HTML5, CSS3, and JavaScript, which means you can create or edit your documents but also download and modify codes from these sources.

14. GIMP

GIMP

Another great free software program for graphic design, GIMP is a popular app that many compare to Photoshop. If you are interested in using Photoshop but do not want to pay for this program, GIMP is a great option for you. This program can run easily on Windows, macOS, and Linux.

The GIMP program stands for GNU Image Manipulation Program and is very similar to Adobe. If you are used to Adobe and want to migrate to this new program, it is an easy process. The full GIMP site allows you to utilize a variety of tools, cloning, selection, enhancement, color correction, and other editing options.

Some other benefits of using GIMP for your graphic design or editing needs are:

  • Highly Compatible – The software is able to work with a huge range of files, which means you do not have to worry about working with certain file formats. You can easily edit your images or designs from practically any format.
  • Easy to Use – Those who are familiar with Adobe or other similar photoshop options can begin to easily use this software. It is very comparable to other more costly options and is laid out very similarly. You can easily learn to edit using the GIMP program.

15. Krita

Krita

Another great free software program that you can utilize easily and create beautiful images with. This program has been in development since 1999 and works beautifully for graphic design needs. You can use this program on practically every platform that you would traditionally use.

The program was designed with the VFX industry in mind. Krita works beautifully for concept artists, illustrators, matte, and texture artists. It is truly a way to create a unique aesthetic graphic that you will be able to utilize for your brand.

Some other benefits that come with the Krita program are:

  • Has a Variety of Tools – You can easily edit your photos through the many tools available on Krita. Some of the notable tools that you can use on the software program are quick color picking, texturing, patterning, stabilizers for shaky lines, and a wrap-around mode.

16. Inkspace

Inkspace

Our final free software program is Inkspace which can work on all of your favorite platforms and has very good SVG integration. The editor has been shown to be very good at integrating SVG and allows users to support many advanced features. The options available in Inkspace allow for you to perfect your graphic designs using things like cloning, markers, alpha blending, and much more.

Some of the other benefits of Inkspace are:

  • Variety of Services – Due to the fact that Inkspace has full support for different color modes, you are able to use the program for a variety of reasons. Your graphic designs can be used in both print and online options. This means your graphics can be streamlined across a variety of platforms.
  • Ease of Use – Inkspace is very easy for everyone to use, even beginners to graphic design and editing. If you are interested in creating your own graphics, this is a great way to begin learning about the process. Even those with little knowledge can create professional images.

Honorable Mentions

While the amazing programs listed above are some of the absolute best on the market today, there are some other options that you can utilize. If you have more specific needs some options you may want to look into are:

  • Photo Pos Pro – Great for photo editing and very similar to more expensive Photoshop options.
  • Paint.NET – Similar to the classic Paint software that was created by Microsoft but much more advanced.
  • Sumo Paint – A great image editor that can be used on mobile devices.
  • SketchUp Free – A great program for getting a start in the 3D world.
  • Google Charts – A great option for creating charts for your company. A perfect infographic generator.

Things to Keep in Mind

If you are on the hunt for your perfect design maker, the first thing you want to consider when browsing our list is what you are hoping to create.

Different software works for different purposes, such as photo editing, logo makers, 3D images, etc. which means you will want to find a software that fits your exact needs. You also want to ensure that the software meets your creation needs, some software allows for easy printing while others are strictly online based.

Of course, a major part of ensuring that your graphic design needs are met is finding the option that fits your budget. Luckily, many of our options are free with professional options available. No matter what you need, there is a graphic maker you can easily use.

Create Quality Graphics Online

If you want to create graphics, infographics, 3D images, logos, or other images easily, our list of amazing online graphic makers have something that fits your needs. You can find something for every company on this list whether you are new to the graphic design world or have been doing design for years, these software options should work for you.

Not to mention, if your budget is a little tight, there are plenty of free options or low cost options that you can choose from!

7 Steps to Creating a Twitch Banner With Placeit

Twitch is a growing platform that makes it easy for individuals and companies to do live streaming. If you want to get onto Twitch and reach your customers, then creating a Twitch banner will help you get there.

Creating a Twitch Banner with Placeit is one of the easiest ways to create your own persona on your Twitch account. Placeit comes with many templates, both free and options you can pay for, and customizing them to have your own unique voice and style will make it easier for viewers to recognize your channel.

If you want to get viewers onto your Twitch, you need to create your own Twitch banner. This helps others know who you are and what is found on your channel. This article will help you learn the exact steps you need to use to create an impressive Twitch banner with the help of Placeit.

How to Make Your Twitch Banner with Placeit

There are so many reasons to create a Twitch banner. Whether you plan to show your own personal information or you want to showcase your business, these banners will be one of the first things your customers will see when they come to your page. Some of the steps you need to follow to make your own Twitch banner with Placeit include:

Go to the Gaming Section on Placeit

When you get to Placeit, you will likely see a number of panels right along the top with drop-down options. Some of the different sections include:

  • Designs
  • Mockups
  • Logos
  • Videos
  • Gaming

We want to click on Gaming to see what options are available there. It should be to the right on the top of your screen.

Select Twitch Banner Option

When you click on the Gaming section, a drop-down menu will appear. These are all of the different things that you can do with gaming template on Placeit. While Twitch is not seen as a gaming template, this is where you will find the different Twitch banner templates on this website. When you see the drop-down menu, you need to click on three things:

  • Browse All Gaming Templates
  • Twitch Templates
  • Twitch Banners

Choose the Template

There should be a few different templates available when you follow the instructions above. You can click on a few and check them out. Choose one that will go best with the style of your channel or that look the best. Keep in mind that some will be free and some will cost for you to use them.

If you want more options with your template and some of the higher quality banners, then you will need to purchase one to use. There are some good free options for those starting out, but keep in mind that other Twitch users may have them on their channels as well. If you want something unique for your channel, spend a little money on the template.

Customize the Template

After you choose the right panel for your needs, you will be redirected to an editing window. Each one is slightly different based on the template you decide to go with. This is where you can get to work, customizing the banner to have your own personal style and any information you want to share with the viewer.

There are a few different things you can customize during this stage including:

  • The text you want to use
  • The color of the words and the texture.
  • Move the elements around.
  • Upload your own icon or use one available through Placeit

Picking the Right Text

Take some time to decide what type of text you would like to use. Type in your personal or business name and contact information. Then choose the right colors and fonts to go with your style. You can change up all the textures and colors on the banner too.

Experiment with some of the options until you find the right combination that looks perfect.

Move Your Elements Around

If there is something on the banner you do not like, or you want to change its placement, Placeit makes it easy to change that on your Twitch banner.

You can move anything around on your template manually until it feels just right. You can even completely remove anything that you do not like on the original template.

Choose the Icons

There are often some icons found on the different Twitch banner templates. Sometimes they will work for the style you want, and sometimes they won’t. You can easily leave those icons there if you want or replace them with something else to fit how you want the banner to look.

Choosing the Right Size

There are different sizes you can choose for your Twitch banner. Some of the different options include:

  • 1920 px by 480 px: This works best for full monitors and HD viewing.
  • 900 px by 480 px: This is the recommendation from Twitch, but you will notice that the quality is reduced.
  • 1200 px by 380 px: This one is a good medium between the two above, and the one that you will see as standard when you create your own with Placeit.

The right size for your Twitch banner does depend on the exact location you plan to place it when done. However, the standard is usually 1200 X 380 px. When you use Placeit to make this banner, the banner will fit into any location you want while still looking amazing. You can pick out the right template and then customize it to get the right size.

Get Creative

When it comes to creating your Twitch banner, do not just go with the template you are given. There are some great template options on Placeit, but if you really want to showcase what your Twitch channel is about and bring in the viewers, you need to take that template and make it your own.

This is where you need to get creative. Think about what features you can add into your template to make it uniquely yours and can help you draw in the customers.

Some things to consider include:

  • What color showcases your brand the best?
  • What information or catchphrase can you add that will be recognizable to your viewers?
  • What pictures or images would be the best?
  • Is there anything in the banner that just doesn’t belong that you should remove?
  • Does the banner look neat and easy to read?

It is a good idea to think outside the box. This banner is not very large and there are many users on Twitch already. You must think about some of the ways you can use this banner to stand out from the crowd.

Creating Your Own Twitch Banner with Placeit

Placeit is one of the best sites to use when you want to create your own Twitch Banner. Having this banner is a great way to introduce your viewers to your channel on Twitch and to give them a little sneak peek into what they will see when they view your content. The right Twitch banner may be just enough to send viewers away.

With the help of Placeit, you can easily create your own Twitch banner in no time. They are simple and easy, and Placeit allows you to utilize some of their free banners to help keep things affordable.

If you find that the Twitch banner you really like is a paid template on Placeit, here is a 15% off Placeit coupon to bring the price down.

Follow the tips in this article and be creative, and you are sure to create the perfect Twitch banner for your Twitch channel.

How To Create An Amazing Animated Logo Using Placeit

Having a distinct and striking logo is already an excellent way to create a memorable image for your brand or store. With marketing and entertainment moving firmly into the internet sphere, there has become an exciting and new way to display your logo. Animated logos stand out from the pack by taking advantage of the screens in front of or faces.

Creating an animated logo is quick and straightforward with the Placeit platform. You can easily design and animate your brand in minutes using their intuitive and straightforward tools that are all dropdown and color menus. The power of a professional graphic designer is at your fingertips and costs only a fraction of the cost. If you’re interested in creating an amazing animated logo using Placeit, just keep reading.

Check Compatibility for Your Upload

Throughout the process of creating your animated logo, it’s helpful to keep in mind that the full animated logo will be (1920x1080px) and high definition quality.

Before you begin designing on Placeit, ask yourself why you need an animated logo. Is it for Youtube, Instagram, Reddit, or your own personal site? Having in mind what your logo will be designed for will allow you to pinpoint how you can use it and where the animation can be uploaded and played.

Youtube, Instagram, and other sites do not allow personal animated images as their thumbnails or profile pictures, whereas Reddit does allow such things. Should you be creating this to be posted on multiple places, it may not have the staying power in a single post when compared to placing the animation at the beginning or end of videos.

Regardless of your reasoning and platform, it is essential to keep in mind compatibility with the site and service. If a site does not support your animated logo, there is no need to fear, as Placeit will also provide a static image of the same icon.

Log Into Placeit And Choose Your Template

To download and create your animated logo, you must first create or login into your Placeit account. Creating an account does not charge you and will allow you to fully design your logo and view it before choosing to download it, at which time you will be prompted for a subscription.

Placeit offers a large selection of free art and animation tools that can be used without a subscription too.

When creating an account, you will be required to input an email for verification and not add a payment option without the verification being finished. You do not need to verify your account if using the free options available on the site.

Choose The Animated Logo Option

On the Placeit website, you will find several options to design different nifty graphics and videos. Under the logos dropdown menu, you will see the “animated logos” option. Choosing this or clicking the link provided will bring you to a screen with several premade templates.

Decide on A Template

You will be given several pages of premade logos on the templates screen that all feature different designs, animations, and color palettes. These features can be changed later but choosing one that closely fits your want will help you generate your logo in the next step.

Hovering your mouse over the templates without clicking will allow you to view their animation and choose one that best suits you. There are dozens of options, and this screen is meant to be a rough guide. If you don’t like an image but love an animation style or vice versa, you can edit either option in the editor.

Editing Your Logo

After selecting a template, the site will bring you to the logo editing tool. Here is where you can change and perfect your design. The devices are somewhat limited compared to professional tools but are incredibly intuitive and are not nearly as intimidating for those without a digital design degree.

How the Tool Works

When you are on the editing screen, you will generate a preview window if you change anything if one has not been pulled up already. This preview screen over your animation is to save on processing and speed up editing. Your logo preview will not display as animated until you click the “Update Slide” option inside the preview box.

When you are happy with your logo, click the “Play All” option, most likely not have additional slides unless you merge two symbols into a single video. The tool will then present to you your final animation.

Left Side, Text

Starting at the left of the tool, you are given your text options. By simply typing in the boxes, it will update your text, removing the template words. Some templates have more than one line for text. This differentiation will be annotated simply by having additional lines in the tool.

Each line of text can have the color and font style changed. You will want to choose a color that stands out from your background image and fonts that flow well. Choosing vastly contrasting fonts on different lines can make the image look muddy and too bust to be striking.

Right Side, Image Options

The editor’s right side is where you can select your logo’s images, color pallet, and even audio track. All of the art provided is 100% royalty-free so long as you created the logo under a valid subscription. That means you can utilize their massive catalog of premade professional images and change their properties to suit your needs.

  • The audio options are provided at the top of the right side, also royalty-free for your uses. The library of available tracks is very extensive, and the tool will automatically crop the clip to fit your animation’s length.
  • Beneath the audio interface is the color options available. While your template will already come with a design of several colors, you can edit them here. There is a bevy of preselected custom colors, or you can add your own by clicking the “More” button. You can view the colors you have used in the past by clicking ‘Show Recently Used.’ Then, the most recent colors will be made into circles on the selectors.
  • Finally, the image gallery is at the bottom of the right tool. Whatever template you chose will already have a subcategory selected, and in this box, you will be given several icons from which to choose. If you want a specific style, the search function allows you to type in a keyword and find related art. There are thousands of images, so nearly any niche is covered. 

Time to Download

That is it. After selecting your various options and hitting that blue button, your animation will process and be ready for your use. Before downloading, the site will show you the final product with a watermark of Placeit in the corner, which is removed upon download.

Purchase options are a bit one-sided on Placeit, with the subscription option being the far superior choice. Should you choose to go with the one time option, your animated logo will cost $9.95. While excellent, compared to the price of a custom job, the single price is vastly overshadowed by getting a subscription for only $5 more (or only $2 more with this 15% off Placeit coupon).

Just using one month allows you to create an unlimited number of logos and other designs. You can always unsubscribe, and everything you make is yours forever. Placeit truly is a revolutionary tool and can be useful in several ways for content creators, marketing teams, bloggers, and so much more.

How To Use Image Resizer On Placeit

Designing branded marketing graphics can be fun but tedious due to all of the details required to get your company’s brand image just right. Placeit makes it easy for you with quality design tools, templates, and our Image Resizing tools.

How do you use the Image Resizer on Placeit?

  1. Upload your own image or click “Download” on your Placeit design
  2. Click “My Downloads” and “View All”
  3. Click the dropdown arrow and “Crop / Resize”
  4. Set your desired dimensions
  5. Click “Download”

Whether you are a business owner designing on your own or a full-time graphic designer, you can find that making all of these posts and branded items can be a hassle. It can take a good chunk of your day, just styling a post or picture for a simple Facebook post. Why go through the trouble of resizing or cropping a photo?

Why Use Placeit’s Image Resizer?

While it may sound like just an additional step, cropping or resizing a picture can be critical to designing. The main reason to do so is to fit a specific image within your graphic layout. Many times an original image will be too large to fit a selected space. Resizing allows you to get it to the pixel-perfect ratio so you can keep it in the design.

Along with the previous reason, many picture file sizes can be just too big. During upload, you can run into an alert that declares, “Your file size is too large to upload” or something similar. By resizing or cropping, you can reduce the file size overall, allowing for easier manageability and upload scenarios.

Cropping can be extremely useful in its own right. There may be some things in an image you want to eliminate, such as local identifiers or private company information. You may also only need a specific part of an image, making the rest expendable. An instance of this may be a headshot of one of your team members.

Using cropping, you can select the area you wish to keep and remove the rest. The Placeit Image Resizer and design tools allow you to use a slider and mouse movement to adjust images, highlighting the part of the image you want to keep. This makes it super simple to retain only the elements of a picture you want to use.

Can I Resize a Small Image to a Larger One?

While smaller file sizes are preferred during styling, sometimes an image can be too small to use within your set up. If it is a requirement to use it, it can be a struggle to identify what to do with it at all. Is there a way to size it up to use it?

So, can you resize an image to be larger? Yes, you can resize images from a smaller size to a larger one. However, there are some things you should be aware of before proceeding.

All images have a specific amount of pixels dictating their size. That set amount of pixels is requested to spread out as it grows larger. This can create a blur effect or loss of quality from the original.

Why is it different than when you size down? When sizing down, you are compressing the pixels. They are already mapped out and know where to go. When sizing up, you create more space that the Image has to populate with the pixels and information.

Placeit’s Image Resizer is different. When you upload or drag in your image, it takes the data and allows you to resize as needed. It maintains the Image’s quality so that you get the best quality image possible to use on any platform or product required, no matter your adjustment.

Benefits of the Placeit Resizing Tool

When it comes down to it, there are plenty of avenues to crop and resize your images. Selecting another tool may seem like the least of your concerns. What makes the Placeit Image Resizer different?

  • Preset sizing templates for social media etc.
  • Ability to set custom size
  • No quality loss on Placeit designs

The Image Resizer takes your design to the next level, making it ready for whatever part of the internet you are posting on. When you upload and crop an image, you can ensure it will fit your social media, website, and more. This takes a massive step out of your design process as you won’t have to input several sets of pixels and render the Image individually.

A big concern with many resizing tools is the loss of quality that can happen when you upload, adjust, and redownload the Image. Placeit uses image data to prevent quality loss. You get an image in the proper sizing without worrying about the blur effect of other resizing tools.

Finally, when you have a branded banner for your company’s social, you may run into the wall of different platforms having different requirements. Just like with social media, Placeit has planned for that! Select the banner sizing you need and adjust the Image as necessary. Gone are the days of having to restyle a design to fit a platform’s needs.

What Are the Size Specifications for Different Social Media Posts?

It’s no secret that modern marketing is online. However, many businesses are surprised to find that advertising avenues for their company can exist on platforms. Easy to set up, business profiles give you a way to reach out to new and recurring customers, building your audience so you can advertise all in one place.

The hard part of social media is keeping up with all of the different platforms and what they need from you for your branding. Where one post is perfect for a platform like Instagram, it may be too large or too square for another like LinkedIn.

The Placeit Image Resizer has presets so you can resize for a social media platform in just a click, but what are all the sizes for the common types of social media images you may run into?

Platform Profile PictureCover/BannerShared ImageStories
Facebook 180×180 820×312 1200×630 1080×1920
Twitter 400×400 1500×500 1200×675 X
Instagram 110×110 X 1080×1080 1080×1920
LinkedIn 300×300 Personal: 1584×396
Company: 1192×220
1200×627 552×289
Pinterest 165×165 X 1000×1500 900×1600
YouTube 800×800 2,048×1,152 1,200×630 (unspecified)

Data Courtesy of SproutSocial

As you can see, every platform wants something a little different from its users. Sites like SproutSocial dedicate their time to keeping you informed on any updates, which can happen anywhere from quarterly to weekly! What if there was a more straightforward way?

With Placeit’s Image Resizer, there is. The Image Resizer automatically populates options for you based on different social media platforms. All you have to do is select the dropdown format after you upload an image and adjust as necessary. With this, you can take one graphic design image and turn it into many for cross-platform posting!

Are There Other Uses for This Image Resizer?

With all this, there is even more use available from Placeit’s tool. You can also take your images and make them Print on Demand ready! Print on Demand, or POD, services are an excellent way for designers or businesses to get their image on a shirt.

For designers, you can take your Image through the image resizer and then upload it to the POD platform you use, such as Teespring, Merch by Amazon, Printful, or RedBubble. Business owners can take their logo or branded image and size it to create shirts for their crew. This gives your business a uniform look, and you can print a new shirt for new team members as they come.

Another avenue for your resizing needs may be advertising. The Google Display Network, billboards, and more have additional requirements to use their advertising. Using Placeit, you can take images and make them advertisement ready!

Placeit for Simple Graphic Design

Graphic design does not have to be a considerable burden. With quality tools such as the Image Resizer, you can cut your time on making multiple graphics. As an individual, you can spend more time focusing on your brand overall when you use Placeit to make great designs for your needs.

All you need for the Image Resizer is to upload, crop, and download. Whether you need a quick resize of an image or a full design to fit a placement, Placeit has you covered. Try the Placeit Image Resizer and templates today to see the difference.